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Q&A With Liz Gelb-O’Connor, Recruitment Marketer of the Year

Rally Recruitment Marketing

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. Rally: How did you get started in Recruitment Marketing? Now, let’s meet Liz!

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9 Common Employee Value Proposition (EVP) Pitfalls to Avoid in Recruitment Marketing

Rally Recruitment Marketing

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing! We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.

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The Recruitment Marketing Cheat Sheet for 2020

Recruiting Daily

With 2020 just around the corner, it’s time to think about how you can take your recruitment strategy from good to great. Designing a bespoke recruitment marketing strategy for your business is a good place to start. Our recruitment marketing cheat […]. Easier said than done?

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Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media. March 4, 2020 8:00 AM PST, 11:00 AM EST, 4:00 PM GMT

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The Impact of COVID-19 on Recruiting Benchmarks

Rally Recruitment Marketing

Despite tens of millions of people currently unemployed, the cost of recruiting has skyrocketed. In January 2020, the average cost to attract a job seeker and convert them into a job applicant was $12. Video] 2020 Recruiting Benchmarks and the Impact of COVID-19. 3 ways to increase your job application rate.

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Call for Entries in the 2021 Rally Awards

Rally Recruitment Marketing

This is our second time hosting this global competition that recognizes and celebrates excellence in Recruitment Marketing and employer branding practices by individuals, teams and employers. PwC, 2nd place in Best Content Marketing Program. Here are the 2021 Rally Awards Categories: Best Content Marketing Program.