Rally Recruitment Marketing

AUGUST 14, 2023

For some TA teams, it means building careers-focused social channels that concentrate on company culture and the employee experience. What Does an Award-Winning Careers Social Media Presence Look Like? One company that’s doing an exceptional job at this is ADP , the winner of the Best Social Careers Channel in the 2021 Rally Awards.

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Social Media Media Resources Social Recruiting 419

Rally Recruitment Marketing

SEPTEMBER 6, 2022

The key point is that these job seekers have “opted in” by either submitting a job application or completing the talent network sign-up form on your careers site. Blog] How to Build a Talent Pipeline from Your Careers Site. Template] Best-Practice Careers Site Design Template. Who doesn’t want that?! Read the blog > 4.

Resources 417

Resources CRM How To Recruitment Marketing 417

Rally Recruitment Marketing

NOVEMBER 13, 2020

Gen Z and millennials make up 62% of TikTok’s audience , so it is a great channel for reaching and building brand awareness with students, new grads and early career audiences. The app consists of user-generated videos that are typically displayed as short loops backed by music, special effects and other sound clips.

Employer Branding 450

Employer Branding Social Media Recruitment Marketing Video 450

Rally Recruitment Marketing

MARCH 19, 2023

This is why talent acquisition and Recruitment Marketing teams are investing more into using social media to get their employer brand and career opportunities in front of candidates where people already spend time online. The most effective social recruiting content tells stories, not treats social media like a place to stream job ads.

Social Recruiting 414

Social Recruiting Strategy Social Media Twitter 414

Rally Recruitment Marketing

JULY 9, 2023

To help you get started in Recruitment Marketing, we’ve pulled together the most popular resources on RallyRecruitmentMarketing.com especially for beginners, including easy-to-understand strategies, step-by-step guides, pro tips, videos and examples contributed by the expert practitioners across the Rally community.

Recruitment Marketing 419

Recruitment Marketing Resources Social Media Employer Branding 419

Rally Recruitment Marketing

JULY 11, 2022

Be UPMC” in 2021 in support of careers at UPMC , a leading health care provider and insurer pioneering groundbreaking research, treatments, and clinical care. Through 27 blog posts, the campaign generated 200% more traffic to our careers blog in 2021 compared to 2020, which landed us the Best Careers Blog award at this year’s Rally Awards !

Real Estate 221

Real Estate SEO Engineering Insurance 221

Rally Recruitment Marketing

JUNE 14, 2021

Careers site. Your careers site is likely the top channel candidates visit to learn about your jobs, with 46% of candidates citing an employer’s careers site as the most valuable channel when researching job opportunities, according to the Talent Board. . Careers blog. Here are some careers blog ideas for inspiration: .

Employer Branding 324

Employer Branding Social Media Engineering Facebook 324

Rally Recruitment Marketing

MARCH 14, 2022

Career growth . This ad for an entry-level sales role from Bankers Life checks all the boxes above and provides the perfect WIIFM information for an ambitious person considering a career in sales, including salary potential, challenging and rewarding work, independence and flexibility, training and support and opportunities for advancement.

Recruitment Marketing 417

Recruitment Marketing Social Media Strategy Employer Branding 417

Rally Recruitment Marketing

APRIL 9, 2023

In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values. Their eye is caught by photos of smiling people and by images and videos that are out of the ordinary. We analyzed 6 keywords: Apply, Hiring, Job, Career, Team and Employee.

Linkedin 419

Linkedin How To Job Descriptions Social Media 419

Rally Recruitment Marketing

SEPTEMBER 5, 2018

For instance, you could: Take a video and turn it into a blog post (or series of blog posts). Pull quotes from a blog post and use these as bite-sized pieces of content to share on social and post to your careers site. Turn a few photos into a video using Movie Maker on Windows or iPhoto on Mac. We’d love to hear from you.

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Recruitment Marketing Dice eBook Video 313

Rally Recruitment Marketing

JUNE 11, 2020

We learned a lot from these thought leaders, in particular our closing keynote speaker — Kathryn Minshew , CEO & Founder of The Muse — who gave us smart advice on how we can stay agile as both professionals and employer brands. Kathryn believes that the entire way we think about video and employee stories is going to need to change.

Employer Branding 305

Employer Branding Video Culture Conference 305

Rally Recruitment Marketing

JANUARY 24, 2021

As you prepare your talent acquisition and Recruitment Marketing strategy to remain agile for the future, it’s also an important time to ask where you should focus your own professional development to make an impact on your company and your career. How did I do? You need the confidence to act, and that comes from already being “in the know”.

Recruitment Marketing 419

Recruitment Marketing B2C B2B Talent Acquisition 419

TeamBuilderSearch

MARCH 24, 2024

Content Marketing: Create engaging content (blogs, articles, social media posts) that showcases your company culture, employee stories, and career development opportunities. Career Page: Develop a dedicated career page on your website that clearly outlines your open positions, benefits, and company culture.

Strategy 62

Strategy Social Media Job Boards Employer Branding 62

Rally Recruitment Marketing

JUNE 17, 2020

We learned a lot from these thought leaders, especially our closing keynote speaker— Kathryn Minshew , CEO & Founder of The Muse—who gave us smart advice on how we can stay agile as both professionals and employer brands. We’ve summarized those takeaways below, along with sharing video highlights from her talk. About Kathryn.

Employer Branding 221

Employer Branding Video Culture Conference 221

Hiretual

MARCH 6, 2024

The great news is that many avenues are available today for recruiters to gain valuable insights from experts and learn skills that will take them far in their careers, all without spending a dime or requiring lengthy time investments. 0.75x 1x 1.25x 1.5x 1.75x 2x Hi, there! Subscribe to the “ High Performance Recruiting ” Newsletter today.

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Resources eBook CRM Talent Acquisition 122

Rally Recruitment Marketing

MARCH 28, 2019

Everything you are promoting – whether it’s your EVP, career opportunities or another candidate message – is related. When sharing an employee story, you’re also highlighting career progression opportunities. Here are 4 ways that Ecolab used a convergence of strategies to drive candidates to jobs: Employee Stories.

Media 170

Media Strategy Employer Branding Advertising 170

Rally Recruitment Marketing

MARCH 27, 2023

These are the stages that I use when looking at the candidate journey: Stage 1: “Open to change” If a candidate is researching leading companies in their field, or the best employers in their city, or they’re searching for career advice, this is happening when the candidate is at, what I call, “open to change.”

Employer Branding 251

Employer Branding Candidate Experience Recruitment Marketing Screening 251

Rally Recruitment Marketing

MAY 9, 2019

At RallyFwd, we heard 11 practitioners share their expert insight on Talent Engagement strategies across social media, employer branding, text recruiting, recruitment events, careers sites, micro talent networks, and much more. Megan Conley – The New Language of Engagement. Key takeaway: Go to where your candidates already are!

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Video Small Business Recruitment Marketing Diversity 316

Stories Incorporated

SEPTEMBER 8, 2021

Give culture clarity and improve candidate experience with hiring manager videos. Top candidates could be scrolling past your job descriptions and clicking out of your career site. Thus, a real employee story from the hiring manager stops the scroll. Hiring manager stories communicate culture. Taking our own advice.

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Candidate Experience Video Job Descriptions Hiring 98

Rally Recruitment Marketing

JANUARY 14, 2020

Their package included a profile on The Muse and job postings, access to the BrandBuilder tool that lets us survey our employees each year, plus employee videos and editorial content. The Muse also worked on four employee testimonial videos for VMware Carbon Black. Question #2: What was your budget for this?

Employer Branding 309

Employer Branding Social Media Recruitment Marketing Video 309

Rally Recruitment Marketing

APRIL 5, 2019

Company culture and employee experience are important for helping candidates contemplate their next career move. One of the best ways to communicate a team’s TVP is through team stories—the stories, profiles and testimonials of real employees who are part of that team. to uncover the TVP and create compelling team stories.

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Social Media Employer Branding Recruitment Marketing Culture 170

Stories Incorporated

FEBRUARY 20, 2024

Reading Time: 9 minutes The diversity and inclusion content on your company career site needs to be easily accessible, substantive, and action-oriented. The best diversity and inclusion career site content gives insight through real employee experiences and backs up leadership messages and strategy with stories.

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Diversity Groups Education Strategy 52

Rally Recruitment Marketing

MAY 22, 2019

To me, work conferences are one of the best ways to gain more industry knowledge, network with the people who will help propel you in your career and learn new ways on how to hone your skills for great results (Plus, give me any excuse to trade Boston’s chilly spring temps for the warm breezes coming off the Pacific Ocean and I’m in!).

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Employer Branding Recruitment Marketing Conference Strategy 247

Rally Recruitment Marketing

FEBRUARY 27, 2023

Employee generated content (EGC) plays a powerful role in telling your employer brand story from the authentic, direct perspectives of the people who work at your company. They might be engaged in different Recruitment Marketing activities for you or sharing their stories for some of your content or your videos.

Social Media 419

Social Media How To Employer Branding Guidelines 419

ClearCompany Recruiting

JULY 22, 2021

This article with advice on how to get a job quickly was originally published in January 2017. Long hiring processes can leave many job seekers less than optimistic when looking for a new career. Long hiring processes can leave many job seekers less than optimistic when looking for a new career. Share your story and experiences.

ClearCompany 378

ClearCompany Hiring How To Reference 378

Rally Recruitment Marketing

SEPTEMBER 13, 2020

Here are just a few of the reasons they won this award: They’ve developed a Recruitment Marketing content marketing program that’s building serious employer brand awareness — their Medium publication which houses owned career content and articles drew over 500, 000 readers last year and their corporate videos garnered more than 5 million views.

Social Media 294

Social Media Recruitment Marketing Twitter Employer Branding 294

Rally Recruitment Marketing

JANUARY 14, 2020

Their package included a profile on The Muse and job postings, access to the BrandBuilder tool that lets us survey our employees each year, plus employee videos and editorial content. The Muse also worked on four employee testimonial videos for VMware Carbon Black. Question #2: What was your budget for this?

Employer Branding 221

Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

MAY 9, 2021

However, we took it as an opportunity to reinvent recruiting and blaze a new trail for our careers. This included focus group sessions, EVP workshops, round tables and department-wide surveys to learn everything from what tech talent wants to see on a career site to how they would rank different EVPs. .

Recruitment Marketing 419

Recruitment Marketing ADP Strategy Employer Branding 419

Recruiting Daily Advisor

JANUARY 12, 2024

Today , top candidates expect to learn about your organization’s story before applying. Ensure your employer brand story is coming through clearly, consistently, and compellingly across the key touchpoints candidates encounter when exploring a career at your company. Is it time for a refresh of your own company career page?

Hiring 72

Hiring Job Descriptions Social Media Candidate Experience 72

Stories Incorporated

MAY 22, 2023

A recruitment marketer might choose to sponsor the Grace Hopper conference to reach female tech talent or invest in a careers channel on Instagram to nurture early career talent in your pipeline. Boomerangs – employees who leave a company and return later in their career – hold immense value for organizations upon rejoining.

Employer Branding 52

Employer Branding Film Video Recruitment Marketing 52

Rally Recruitment Marketing

MAY 9, 2019

An overload of content through emails, texts, social posts and videos has created so much noise that 42% of people say they aren’t sure which brands or companies to trust anymore, according to the 2018 Edelman Trust Barometer Report. Aaron Kraljev – Empowering Recruiters to Become Career Advisors. Key takeaway: Find the spark!

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Video Small Business Conference Diversity 170

Rally Recruitment Marketing

JUNE 26, 2019

They now have the resources available to carefully research and assess their next career moves. . Check out this example from Nestle Purina that provides advice on how to update a resume. PayScale dedicates a large part of its careers home page to outlining the benefits and perks that employees get.

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Examples Interviews Social Media Assessment 255

AkkenCloud

FEBRUARY 10, 2024

2) Content Marketing with a Twist : Develop an editorial calendar that focuses on topics relevant to both candidates and employers, such as career advice, industry trends, and success stories. Instagram : Use Stories and Reels to share quick tips for candidates, highlight employee stories, and showcase office culture.

Staffing 59

Staffing Strategy Social Media CRM 59

PowerToFly

FEBRUARY 28, 2023

Watch the video to the end to get advice from an experienced recruiter! ? If you’re looking to stand out from other candidates in an interview, Rebecca Fasolo, senior recruiter at ScienceLogic , has the advice you need. In this video, she discusses the company’s application and interview process and shares some helpful tips. ?

Video 59

Video Job Descriptions Interviews Enterprise 59

Rally Recruitment Marketing

OCTOBER 9, 2019

Social media has become an increasingly valuable tool for job seekers when they’re looking for their next career opportunity. Here’s what they get right when it comes to social media: Employee stories. At Microsoft, stories about current employees and company culture are never in short supply.

Social Media 235

Social Media Media Strategy Mobile 235

Rally Recruitment Marketing

JANUARY 14, 2020

For example, they gave us an extra feature video or sponsored content instead of something else. Two feature videos. The Muse also worked on four employee testimonial videos for VMware Carbon Black. We do have our profile up with the photos and videos The Muse did for us and a few roundups. Photography.

Social Media 221

Social Media Video Media Employer Branding 221

Workable

OCTOBER 30, 2020

How important is a careers page as part of recruitment marketing? First off, Eftychia stresses that a careers page is a critical part of the overall recruiting marketing strategy of a company. The vast majority of candidates will end up in your careers page during their job application journey. Share video testimonials.

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Workable Real Estate Video Employer Branding 126