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The Harsh Truth About Employer Value Propositions

Rally Recruitment Marketing

Most companies look at their employee value proposition as their chance to “sell” their employer brand to candidates. Rally note: Bryan and Charlotte will be teaching their Give & Get Framework for Employer Branding in two virtual workshops. Anyone applying for this role is now culturally worth talking to.

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

One was an alcohol brand with a float packed with male dancers in skimpy outfits dancing — and clearly trying to sell their product. The other was an airline with 50 or so of their employees walking together with t-shirts showing that they’re part of the company’s LGBTQ2+ community. . Leo (He/Him). Sean (He/Him). Craig (He/Him).

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6 of the Best Employer Brands on Snapchat Right Now!

Social Talent

As such it is now the perfect medium on which to promote your employer brand and have it seen by thousands of people. Yes, Aer Lingus (the budget airline) is (in my opinion) one of the best companies for showcasing the people behind their brand on Snapchat. Aer Lingus (Username: aerlingus).

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How to Wrangle Your Inbound Recruitment Marketing Channels to Attract the Right Talent

Indeed

Veterinarians, engineers, and airline assistants are all very different jobs with very different skill sets. My first not-so-secret is source tracking by owned channels so you can tell where your engagement comes from. James Ellis , Podcaster and Lead Employer Brand Consultant, Proactive Talent. Review sites?

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Why Storytelling Is So Important to Your Employer Brand

Recruiting Daily Advisor

Source: tumsasedgars / iStock / Getty. When you use storytelling in your employer brand—to tell your employees’ stories of challenges and triumphs—you give candidates the chance to feel and experience what it’s like to work for your company. Let’s take a closer look at why storytelling is so important to your employer brand.

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20 Employer Branding Experts You Should Add to Your LinkedIn Network

Eightfold

Employer branding can be confusing for human resources professionals and hiring managers who are new to the topic. LinkedIn is full of employer branding professionals who share their wisdom with the world online. Learning the answers can be as simple as clicking “Follow.” Bryan Adams.

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Weave “Why” Into the Hiring Process, Or Don’t Bother Recruiting!

ExactHire Recruiting

Apple, Southwest Airlines) focus on how clarity around their why inevitably drove customer acquisition and retention. Customers will buy from brands that inspire them, and what resonates for one person will fall flat for another. In fact, my nephew Andrew, a airplane mechanic with Southwest Airlines, is a prime example.

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