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How Giant Eagle’s Careers Blog Increased their LinkedIn Followers by 85%

Rally Recruitment Marketing

Launching a careers blog is a big project, and while it’s one thing to create content and have the blog up and running, it’s another to get that content in front of prospective candidates. It’s easy to say in key messages what your employer brand is, but we wanted to show it through our Team Member experiences.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

We know our work is important, but the data backs that up: a Glassdoor survey found that 3 out of 4 job seekers and employees said that a diverse workforce is an important factor when evaluating companies and job offers. And, just try to google “DEI hiring importance.”

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

In this blog post, I’ve summarized the key points to help you improve your candidate experience. Why a great candidate experience needs your employer brand I like to think about an employer brand as the street lighting along the winding road of a candidate’s journey. Do these sound familiar to you?

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Introducing Rally Inside: Measure Your Recruitment Marketing Impact

Rally Recruitment Marketing

Today I have some big news to share, and I won’t keep you in suspense any longer: We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! The tool is called Rally® Inside and it provides you with a new way to measure and show your impact on attracting talent to your company.

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Why You Need a Recruitment Marketing Measurement Plan (And How to Make One)

Rally Recruitment Marketing

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. .

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2021 Outlook of Recruitment Marketing Agencies

Rally Recruitment Marketing

While some employers were forced to slow down their recruiting efforts, others saw a surge in hiring and required new marketing strategies to attract talent. In this blog post, we share their top insights to help you navigate the new world of employer branding and Recruitment Marketing in the year ahead. Let’s jump in!

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

Although the airline was still trying to promote their products, the way they celebrated still came across as much more authentic than the alcohol brand — to the point where I could even see it being a great place to work for someone like me. We each have our own backgrounds, needs and baggage. Can I be myself there?