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How to Create and Maintain an Inclusive Employer Brand

Social Talent

And while these are hugely important elements, there’s something else to consider when it comes to creating a solid foundation – employer branding. In a sea of talent scarcity and skills shortages, it’s never been more important to ensure that your employer brand speaks to the candidates you are trying to attract.

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

Social media is one of the most important talent attraction strategies that every employer can use today. This is why talent acquisition and Recruitment Marketing teams are investing more into using social media to get their employer brand and career opportunities in front of candidates where people already spend time online.

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7 Ways to Build a Strong Employer Brand as a New Company — or an Old One in a New Place

Linkedin Talent Blog

Your employer brand is your company’s reputation with employees and candidates. In a competitive job market, a strong employer brand can entice a top candidate to accept your offer and a bad one can cause a valued employee to leave — and seek opportunities elsewhere.

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Here’s Where You Need Recruitment Marketing Content — Outside of Your Careers Site

Rally Recruitment Marketing

But what if I told you that not every candidate actually looks at the pages of your carefully constructed and well-maintained careers site? . With social media, paid ads and job boards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search.

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9 social recruiting tips to boost your 2022 recruiting

CareerArc

By now, you probably know that social media can and should play a vital part in your employee recruitment and retention strategies. And with the new year here, it’s time to explore some new ways to use social media for talent acquisition. Here’s what they said: Turn your employees into brand advocates.

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9 Fixable Mistakes When Creating an Employee Value Proposition

Rally Recruitment Marketing

It can be composed of, but not limited to, your company’s culture, mission, values, approach to getting things done, and more. If you don’t have an EVP in place before tackling other employer brand projects, your company is essentially driving in the dark in terms of your content strategy.

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What to Expect as Gen Z Enters the Workplace

4 Corner Resources Staffing Blog

Get the guide Consider an office update With this generation, your physical space matters as much as your culture. They also need regular feedback; according to an EY survey of 1,400 Gen Z individuals, 63% of them prefer receiving timely, constructive feedback throughout the year. Embrace change This generation was built to evolve.