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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Ask questions during your interview to gain further clarity: How will success be measured?

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The Importance of an Employer Branding Strategy

Hireserve

Whether your business is aware of it or not, it has an employer brand. Attracting and retaining the best talent is going to be a challenge, requiring businesses to understand and communicate their employer brand more effectively. What is an employer brand? .

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3 Steps to Create a Digital Job Advertising Strategy

Rally Recruitment Marketing

Paid social media ads and programmatic job advertising can help you get in front of qualified candidates, build interest in passive talent and refine your messaging and content using insights from A/B testing. Leigha Wanczowski, Employer Brand Manager, Covance. Leigha Wanczowski is the Employer Brand Manager at Covance.

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Why You Need a Recruitment Marketing Measurement Plan (And How to Make One)

Rally Recruitment Marketing

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared! Engagement.

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7 Employer Branding Questions to Ask Yourself

Glassdoor for Employers

You know you have a strong employer brand when candidates are empowered with information and you’re naturally attracting the best employees. To prospective employees, your employer brand delivers a powerful answer to the question “Why work here?” What does our current employer brand say about us?

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A Checklist for an Excellent Candidate Experience Every Time

ClearCompany Recruiting

Then, download your own version of the Checklist. The Application Process The job application process is the first part of the candidate experience. It can determine whether job seekers apply at all. Optimize Your Career Site, Job Posts, and Job Applications Your career site is easy to find in your website’s navigation menus.

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The Impact of COVID-19 on Recruiting Benchmarks

Rally Recruitment Marketing

In addition, all of the charts and graphs shown in the video are packaged up in a “bonus chapter” that you can download in our Rally Ideabook: 6 Lessons in Programmatic Online Job Posting. Ok, on to the interview! Leah Daniels is the SVP of Strategy at programmatic job posting platform, Appcast.