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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. While this empowerment was refreshing, my time and resources were limited.

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Inside Labcorp’s Award-Winning Recruitment Marketing Campaign

Rally Recruitment Marketing

Traditional recruiting methods weren’t enough to fill the critical positions that Labcorp had open in Madison. So the Labcorp team went big and bold, launching a multi-channel, 4-month Recruitment Marketing campaign that included recruitment ads on billboards, bus wraps and even print flyers mailed to homes in the area.

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Q&A With Ugo Nwankwo, Recruitment Marketing Rising Star

Rally Recruitment Marketing

Every year, the Rally Awards celebrate excellence in Recruitment Marketing and employer branding practices that attract and recruit talent through social and digital channels, as well as practitioners who have demonstrated how they’ve moved the needle to make a difference in their organization.

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3 Takeaways from the 2021 CareerArc Future of Recruitment Study

Rally Recruitment Marketing

To find out, we turned to the 2021 CareerArc Future of Recruitment Study. . Takeaway #1: Employer brand is a top motivating factor for passive and active candidates. In terms of what candidates are looking for in an employer, it largely comes down to safety protocols, diversity initiatives and work-life balance.

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The Complete List of Resources to Inform your Recruitment Marketing Strategy

Rally Recruitment Marketing

As we’ve spoken a lot about at Rally recently, the right intel can provide so much to recruitment marketers: better, more proactive hiring; more support and respect from leadership; the confidence that what you’re doing is working — the list goes on. . Appcast Recruitment Marketing Benchmark Report. Happy reading!

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How to Weave Your Employer Brand into Your Candidate and Employee Journey

Rally Recruitment Marketing

Since entering the Recruitment Marketing space, I’ve always used the analogy of a great band or restaurant to remind me of the importance of employer branding. The pair must be synchronized through marketing and sales tactics. Building our employer brand from the ground up.

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Q&A With Christina Spadaro, Recruitment Marketing Rising Star

Rally Recruitment Marketing

Recruitment Marketing is an evolving field and often described as a mix of different disciplines like talent acquisition, HR and marketing. Since it’s such an interdisciplinary field, it can sometimes be challenging to quantify Recruitment Marketing work and demonstrate impact.