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How to Make Your Brand Attractive to New Generation Talent

AkkenCloud

Generations of employees move through your organization as the years go by, but hopefully, your brand remains timeless and ever-present. If you want to entice the next generation of top talent to the business, you need to occupy their world. Increase Brand Awareness . Offer Value to Target Audience .

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RallyFwd May 10: Join us to Reimagine Recruitment Marketing

Rally Recruitment Marketing

Even with news of some sector layoffs, many industries face ongoing staffing shortages, putting increasing pressure on business operations and stifling potential growth. The question is, how do you recruit people who aren’t actively looking for a job? In 2023, employers continue to face a highly competitive labor market.

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8 Tips for Creating a Winning Recruitment Marketing Content Strategy

Rally Recruitment Marketing

But we’re not just talking about job listings here; it’s the stories you tell that make people sit up, take notice and become interested in working for your company. The winners of the Best Content Marketing category in the Rally Awards have shown us how it’s done right. Learn more on the Rally Awards website.

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Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. This is where employee generated content (EGC) can be both practical and powerful.

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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. But in my experience, while new channels can certainly play a part in differentiating you as an employer, the effect always wears off as everyone inevitably comes to know the same channels.

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The Surprising Strategy Behind Turkish Aerospace’s Early Careers Recruitment Program

Rally Recruitment Marketing

We spend so much time today creating a pipeline of talent for our current roles, but what about developing a pipeline of talent that your company will need for years into the future? Learn how Münteha Mangan, from Turkish Aerospace, developed a program to attract young people to his jobs and company.

Strategy 419
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Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. Continue reading to learn why tracking is key!