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How to Build an Employer Brand Budget

Proactive Talent

Do you currently have a person or team dedicated to recruitment marketing and employer branding? Maybe you partner with marketing (when they have the time or resources to do so) but it’s not enough or they lack an understanding of recruiting?

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11 Ways Your Team Can Start Recruitment Marketing NOW

Symphony Talent

A candidate’s decision to take their career to your organization can involve as many as 12 touch points with your employer brand―from your career site to social media to a referral to an email. Continue Reading → The post 11 Ways Your Team Can Start Recruitment Marketing NOW appeared first on SmashFly Blog.

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7 Essential Recruitment Marketing Tools (and How to Use Them)

Linkedin Talent Blog

That’s because I work in the world of recruitment marketing where my goal is to help companies use marketing strategies—think job ads, paid media, social media, etc.—to At KRT Marketing, we think Google Analytics is one of the best tools out there for recruitment marketing (and more).

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A Quick Q&A on Recruitment Marketing

Brandon Hall

Last week, I had the distinct pleasure of speaking not once, but twice, about one of my favorite topics: recruitment marketing. Employee value proposition, or EVP, is strongly tied to the paradigm shift in talent acquisition where talent attraction has become as important as talent sourcing in effective talent acquisition.

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Your Questions Answered: “Think Like a Marketer” Webinar

Symphony Talent

Continue Reading → The post Your Questions Answered: “Think Like a Marketer” Webinar appeared first on SmashFly Blog. We are so thankful to our customers Derina Adamczak of CH2M, Rick Rosario of CDW and Stacey Montalto of The Cheesecake Factory for answering some reflective (and tough!)

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Source of hire: what it is, how to measure it and how to use it

Workable

Tracking source of hire (SoH) will help you distribute your hiring resources to the most effective recruiting channels. As with every recruiting metric , measuring SoH can be complicated but fruitful. Here’s an overview of how to determine source of hire and how to work around its limitations: What is source of hire?

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How to: Use Recruitment Marketing like a Fortune 500 Company

Social Talent

You are going to be hearing a lot about recruitment marketing in 2016. In fact, they are technically a recruiter’s consumers. And the only way you’re going to convince them of all that, is with recruitment marketing. What is Recruitment Marketing? We’re hoping they buy what we have to sell: jobs.