Remove Candidate Engagement Remove Employer Branding Remove Recruitment Marketing Remove Survey
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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. But in my experience, while new channels can certainly play a part in differentiating you as an employer, the effect always wears off as everyone inevitably comes to know the same channels.

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How to Spend Your Recruitment Marketing Budget in 2023

Rally Recruitment Marketing

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

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6 Ways to Celebrate National Nurses Week as a Recruitment Marketer

Rally Recruitment Marketing

This type of content is receiving 70% more candidate engagement than individuals jobs content, so if you want to stand out to nursing candidates, make it a priority! If a full-fledged hiring event isn’t possible, you can also attract candidates through surveys, games, giveaways and other interactive events.

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How Syneos Health Achieved a 10x Increase in Daily Application Rates

Rally Recruitment Marketing

While Syneos has used Recruitment Marketing technology for over a decade (they were actually one of the first companies to try it!), Their success was recognized with a 2021 Rally Award for Best Use of Recruitment Marketing Technology! An example of the kind of employee-driven content Syneos shares on their landing pages.

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Candidate Engagement Strategies to Improve Applicant Experience

PandoLogic

The way you treat candidates during the recruitment process will influence how they view your company in the future and what they say about their experience to others. The most common candidate engagement issues include: Long application process. One of the most important candidate engagement strategies is communication.

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5 Recruitment Marketing Hacks to Boost Candidate Engagement

Yello

Your company may offer any or all of these enticing workplace benefits, but if there’s no way for candidates to discover them, they’re merely a skipped-over footnote in an application that was never filled out. Recruitment marketing is the key to showing candidates the unique aspects of your employer brand.

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Middle of the Recruitment Funnel Fixes

Rally Recruitment Marketing

I’ve also included examples from 4 different organizations that are leading the way in Recruitment Marketing content strategy. You can check out the full presentation: Understand your candidate journey. Candidates who are your ideal targets (e.g. through candidate surveys and contacting silver medalist candidates).