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6 Ways to Celebrate National Nurses Week as a Recruitment Marketer

Rally Recruitment Marketing

This type of content is receiving 70% more candidate engagement than individuals jobs content, so if you want to stand out to nursing candidates, make it a priority! Rally note: For help with building an employee story engine at your company, read our Ultimate Guide to Building an Employee Stories Content Library.

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What Metrics to Measure for Each Recruitment Marketing Channel

Rally Recruitment Marketing

Having so many channels to now connect with candidates is great news for recruitment marketers. That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy. The technology you’ll need to effectively measure the Recruitment Marketing metrics below.

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How To Build a Talent Pipeline From Your Careers Site

Rally Recruitment Marketing

When you have a job opening, rather than recruiters cold calling or messaging people who haven’t heard of them, it’s so valuable to already have a database of potential candidates. Marcus Strang, Head of Solutions Engineering, Clinch. Give candidates a way to hear from you when the time is right. Meet Marcus Strang .

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5 Surprising Shifts in Talent Attraction in 2022

Rally Recruitment Marketing

But we know that job advertising alone isn’t enough to recruit the talent we need. Your Recruitment Marketing and employer branding strategies are more important than ever! The challenge is that getting the attention of potential candidates has never been harder. What’s Working to Attract Talent Right Now.

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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. Rally note: Learn even more about future-proofing your recruitment strategy by watching Lori’s recent appearance on Social Talent’s podcast, The Shortlist , below.

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How to Optimize Your Recruitment Marketing Budget for Success

PandoLogic

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

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Middle of the Recruitment Funnel Fixes

Rally Recruitment Marketing

I’ve also included examples from 4 different organizations that are leading the way in Recruitment Marketing content strategy. You can check out the full presentation: Understand your candidate journey. An example of a completed content plan for the “research” stage of the candidate journey.