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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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7 Steps to Programmatic Employer Brand Advertising

Rally Recruitment Marketing

In this blog post though, I’m going to share another use of programmatic and retargeting ads which is to market employer brand content rather than jobs. These job ads are distributed to a range of job boards and other websites where your target candidates may be browsing. Step 1 – Identify your goal.

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6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

While it’s an exciting time of growth for the field of Recruitment Marketing with many companies ramping up hiring, it can also be overwhelming without the right tech in place to make our jobs easier. That’s why, back by popular demand, we brought back the tech showcase to December’s RallyFwd virtual conference. monthly or seasonal).

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Employer Branding Strategies Conference 2018: Most Valuable Tweets

Ongig

The Employer Branding Strategies Conference (Ebrandcon) just wrapped up its 2018 session. Ebrandcon took a deep dive into employer branding including: Using technology to drive employer brand. Content strategy for your employer brand. Strategies for refreshing your employer brand.

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3 Ways to Innovate in Employer Branding Right Now

Stories Incorporated

Reading Time: 7 minutes The employer brand industry is constantly evolving. For progressive employer brands looking to stay on the forefront of innovation, this means taking a proactive approach to reinventing how you communicate with candidates. In other cases, entering a new employer brand channel is more targeted.

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5 Data Points that Prove Recruitment Marketing is Growing

Rally Recruitment Marketing

Advertising: Recruitment advertising, job boards and events. Services: Recruitment Marketing/employer branding agencies, contractors and professional services. This means more expensive job advertising, more hiring campaigns and events, the need for a greater amount of employer brand content and other cost inflators. .

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6 Takeaways From RallyFwd to Evolve Your Recruiting and Recruiting Marketing Strategy

Rally Recruitment Marketing

At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . Recruiters: will it save recruiters time? .