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3 Ways to Innovate in Employer Branding Right Now

Stories Incorporated

Reading Time: 7 minutes The employer brand industry is constantly evolving. For progressive employer brands looking to stay on the forefront of innovation, this means taking a proactive approach to reinventing how you communicate with candidates. In other cases, entering a new employer brand channel is more targeted.

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

But that’s just me, and I’m part of a VERY diverse community with many different facets and types of people. That’s why, for this post, I asked a variety of people from the LGBTQ2+ community (some who I know and some who I don’t) to share what authentic support from brands during Pride means to them. Can I be myself there?

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Expert Q&A: How to Capture Remote Employee Stories

Rally Recruitment Marketing

Alation, a company in the data analytics space, partnered with The Muse to update and capture new employer brand stories through an organic video strategy. Edward and his team also manage all employer brand initiatives, and drives diversity, equity and inclusion (DEI) efforts for the company.

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6 Takeaways From RallyFwd to Evolve Your Recruiting and Recruiting Marketing Strategy

Rally Recruitment Marketing

At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . Recruiters: will it save recruiters time? .

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3 Experimental Recruitment Marketing Campaigns that Worked

Rally Recruitment Marketing

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. EP3: Fostering Inclusion and Diversity in the Workplace. interviewed and filmed these employee athletes in a short time frame, either virtually or in person.

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3 Proven Strategies to Localize Your Global EVP

Rally Recruitment Marketing

While you can create local versions of your EVP to achieve this, that approach can be a time-consuming and costly process if you have a presence in a significant number of markets, and it may create a disconnect with your global employer brand. This passion might be expressed a bit differently though for each group. Stories Inc.

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Employee Casting Calls: How to Build a Video Library in One Day

Rally Recruitment Marketing

Without the resources of traditional marketing teams, creating compelling videos for recruiting and employer branding can be challenging. Budget : By scheduling filming all in one day, we save A LOT of money versus hiring an external videographer. And creating videos with small teams and small budgets is always a struggle.

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