Rally Recruitment Marketing

MARCH 6, 2023

A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a social recruiting campaign to celebrate National Intern Day.

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Social Media Media Facebook Recruitment Marketing 419

Rally Recruitment Marketing

JANUARY 9, 2023

As you gear up for the year ahead (with all the successes and challenges that it may bring), it’s a great time to consider ways to realign your strategy, team and approach to hiring in the coming months. . To help you plan ahead, we want to share highlights from the top Recruitment Marketing blog posts from 2022.

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Recruitment Marketing Employer Branding Social Media Strategy 448

Rally Recruitment Marketing

JANUARY 6, 2024

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. Learn more on the Rally Awards website.

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Employer Branding Social Media Advertising Video 221

Rally Recruitment Marketing

OCTOBER 15, 2023

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. The ADP team also received a 2021 Rally Award for Best Careers Social Media.

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Recruitment Marketing ADP Employer Branding Talent Acquisition 419

Rally Recruitment Marketing

JULY 11, 2022

Today’s Recruitment Marketing strategies are much more comprehensive (and mature) than simply advertising jobs on job boards. Every week, you spend hours crafting social media posts, sending candidates targeted emails, promoting hiring events and running digital ads to bring candidates to your careers site.

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Recruitment Marketing Strategy How To Applicant Tracking Systems 419

Rally Recruitment Marketing

JANUARY 16, 2023

2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. Dive into the poll results to see how your strategy compares.

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Recruitment Marketing Data Employer Branding Social Media 449

Rally Recruitment Marketing

JANUARY 31, 2022

More companies are realizing the value of having a team member dedicated to employer branding, and I’m seeing so many job postings that are searching for unicorns. . I recently started as the Manager of Employer Brand at 1Password. Here, and at both of my previous employers, I was the first employer branding hire.

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Employer Branding Job Descriptions Hiring Recruitment Marketing 419

Rally Recruitment Marketing

JULY 17, 2023

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. What are you going to post?

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Social Media Media Linkedin Diversity 419

Recruitics

JANUARY 18, 2024

Key Takeaways: Challenges persist in areas such as building awareness among job seekers, reaching passive candidates, engaging across social media, and addressing drop-offs in the candidate journey.

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Recruitment Marketing Strategy Social Media Employer Branding 200

Rally Recruitment Marketing

JUNE 21, 2021

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your Recruitment Marketing strategy? Simple: enhance your social media presence. .

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Social Media ADP Media Employer Branding 419

Rally Recruitment Marketing

APRIL 11, 2022

As we’ve spoken a lot about at Rally recently, the right intel can provide so much to recruitment marketers: better, more proactive hiring; more support and respect from leadership; the confidence that what you’re doing is working — the list goes on. . Appcast Recruitment Marketing Benchmark Report. Happy reading!

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Recruitment Marketing Resources Strategy Employer Branding 419

Rally Recruitment Marketing

MARCH 21, 2022

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. But in my experience, while new channels can certainly play a part in differentiating you as an employer, the effect always wears off as everyone inevitably comes to know the same channels.

Employer Branding 450

Employer Branding Recruitment Marketing Social Media Survey 450

Rally Recruitment Marketing

OCTOBER 8, 2023

Each April, the Rally Awards honors a shortlist of practitioners who have been in a full-time Recruitment Marketing role for 1-3 years and have made an impact helping to transform the talent acquisition strategy at their company to one that’s brand-led and marketing-driven. So let’s meet our Rising Star!

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Recruitment Marketing Talent Acquisition Employer Branding Strategy 418

Rally Recruitment Marketing

APRIL 23, 2023

unemployment rate relatively unchanged over the past year at 3.5% , employers need a strong employer brand that differentiates their employee experience and the know-how to embrace new strategies and channels to attract passive talent to their company. With the U.S.

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Recruitment Marketing Employer Branding Advertising Talent Acquisition 419

Rally Recruitment Marketing

MAY 18, 2023

In the dynamic world of Recruitment Marketing , strategic partnerships are the key to success. Imagine tapping into a vast pool of expertise and insights from marketing suppliers, including CRM providers, marketing agencies, niche job boards, and more.

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Recruitment Marketing CRM Exercises Social Media 419

Rally Recruitment Marketing

SEPTEMBER 12, 2022

As a recruitment marketer, you’re responsible for a lot. With responsibilities spanning across content creation, marketing, graphic design, project management and other areas, having the right Recruitment Marketing tools to support your efforts is essential. . Social Media Management. But good news!

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Recruitment Marketing Tools CRM Social Media 419

Rally Recruitment Marketing

OCTOBER 3, 2022

The Fall season is a busy time of year for Recruitment Marketing and talent acquisition professionals. There’s the pressure of seasonal hiring surges, the rush to meet end-of-year recruiting plans and the organization of your employee generated content for National Coffee Day. Global Diversity Awareness Month.

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Social Recruiting Strategy Social Media Employer Branding 419

Rally Recruitment Marketing

NOVEMBER 13, 2020

TikTok has taken off like wildfire, and many companies have taken notice and have started creating Recruitment Marketing content for the platform. Gen Z and millennials make up 62% of TikTok’s audience , so it is a great channel for reaching and building brand awareness with students, new grads and early career audiences.

Employer Branding 450

Employer Branding Social Media Recruitment Marketing Video 450

Rally Recruitment Marketing

DECEMBER 20, 2020

You’re creating and sharing great Recruitment Marketing content each and every day that provides candidates with authentic insight into your company culture. So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media.

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Rally Recruitment Marketing

JANUARY 2, 2023

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

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Recruitment Marketing How To Talent Acquisition Advertising 419

Rally Recruitment Marketing

OCTOBER 9, 2019

Social media has become an increasingly valuable tool for job seekers when they’re looking for their next career opportunity. And social media recruiting strategies have become a key way for companies to find and connect with right-fit talent. Microsoft Life.

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Social Media Media Strategy Mobile 235

Rally Recruitment Marketing

JULY 31, 2022

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. The originality of Pie With People made this strategy stand out with the Rally Award judges. Here’s the story behind the strategy: Strategy.

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Recruitment Marketing Social Media Employer Branding Video 332

Rally Recruitment Marketing

JUNE 13, 2022

Check them out below, and be sure to access the full RallyFwd Virtual Conference on demand at your convenience for even more ways to upgrade your Recruitment Marketing and employer branding toolkit. Session: Aligning Your Candidate Experience and Employer Value Proposition. Innovation Lab, PandoLogic.

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Employer Branding Advertising Conference Diversity 419

Rally Recruitment Marketing

APRIL 18, 2022

What Recruitment Marketing budget do practitioners need to do their best work and enable their companies to compete for top talent? What salary do recruitment marketers make and how is the effectiveness of their efforts measured? Advertising: Recruitment advertising, job boards and events. What this means.

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Recruitment Marketing Data Employer Branding Advertising 419

Rally Recruitment Marketing

MARCH 19, 2023

Social media is one of the most important talent attraction strategies that every employer can use today. It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads.

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Social Recruiting Strategy Social Media Twitter 414

Rally Recruitment Marketing

MAY 2, 2022

Recruitment Marketing and employer branding work — and most work, in general — is often affected by this same line of thinking. Tony Suzda, Director of Talent Acquisition and Talent Strategy, Dent Wizard International. Jonna Sjövall, Global Head of Employer Branding and Recruitment Marketing, UBS.

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Employer Branding Recruitment Marketing Talent Acquisition Examples 419

Rally Recruitment Marketing

OCTOBER 11, 2021

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

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Recruitment Marketing Employer Branding Healthcare Job Boards 491

Rally Recruitment Marketing

JANUARY 10, 2021

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. Based on everything we learned in 2020, it’s a good idea for us to keep our Recruitment Marketing plans and budgets flexible this year. Tell employee stories through video.

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Recruitment Marketing Strategy Talent Acquisition SEO 373

Rally Recruitment Marketing

JANUARY 2, 2020

Years ago, when I first transitioned my role from recruiting to employer branding, the world of Recruitment Marketing looked a little different. This approach worked well when we were building the foundation of our employer brands, but over time, things started to shift. Rethinking Content Strategy.

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Recruitment Marketing Strategy Social Media Conference 354

Rally Recruitment Marketing

MARCH 28, 2021

Recruitment Marketing analytics can be intimidating — not just because we have to make sense of a lot of data from a lot of different sources, but also because the stakes to get it right are so high. Dana Meyer, Recruitment Marketing Director at ManpowerGroup; and Amy English, Customer Success Analytics Team Lead at PandoLogic.

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Recruitment Marketing Social Media Advertising Media 474

Rally Recruitment Marketing

MARCH 27, 2023

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Do these sound familiar to you?

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Employer Branding Candidate Experience Recruitment Marketing Screening 251

Rally Recruitment Marketing

JUNE 14, 2021

To help you out here, we gathered 6 ways to leverage EGC to influence the candidate journey and elevate your employer brand. Rally note: Want to learn even more about how to use EGC to support your talent acquisition and Recruitment Marketing strategy? Social media. Careers site. Q&A platforms.

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Employer Branding Social Media Engineering Facebook 324

Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. .

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Recruitment Marketing How To Employer Branding Social Media 419

Rally Recruitment Marketing

MARCH 14, 2021

Recruitment Marketing has changed a lot over the past decade. In the past year, our work has changed even more drastically, as a result of the pandemic and in response to social injustice. In the past year, our work has changed even more drastically, as a result of the pandemic and in response to social injustice.

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Recruitment Marketing Employer Branding Applicant Tracking Systems Social Media 493

Rally Recruitment Marketing

AUGUST 8, 2022

The main purpose of job ads may be to drive applications, but did you know they can also be used to inform different aspects of your Recruitment Marketing strategy? Rally note: Check out our library of free Recruitment Marketing tools to take the tactics covered below even further. .

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Recruitment Marketing Strategy Employer Branding Social Media 221

Rally Recruitment Marketing

JUNE 20, 2022

I can’t tell you how exciting it is to see how engaged practitioners are getting about how to track and measure their Recruitment Marketing efforts , especially using the variety of tools available today, but there is one relic from the past that many recruitment marketers aren’t taking advantage of: UTMs. What are UTMs?

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Recruitment Marketing Employer Branding Data CRM 413

Rally Recruitment Marketing

FEBRUARY 21, 2021

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. Employer branding and Recruitment Marketing jobs are relatively new in Asia and this has only recently become an emerging field here.

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Recruitment Marketing Social Media Employer Branding Mobile 362