Remove 2019 Remove Job Boards Remove Job Descriptions Remove Recruitment Marketing
article thumbnail

Here’s Where You Need Recruitment Marketing Content — Outside of Your Careers Site

Rally Recruitment Marketing

Your careers site is certainly one of the biggest and most effective tools in your Recruitment Marketing toolkit. With social media, paid ads and job boards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search.

article thumbnail

Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan. Leveraging programmatic job ads.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Make Your Job Descriptions Google and Job Board-Friendly

Hireology

Between job boards, social media sites, referrals and reading job descriptions on individual company career sites, it can be difficult for employers to break through the noise and reach top job seekers where they’re searching in today’s competitive market. Google Entered the Job Board Market.

article thumbnail

The Impact of COVID-19 on Recruiting Benchmarks

Rally Recruitment Marketing

Despite tens of millions of people currently unemployed, the cost of recruiting has skyrocketed. In January 2020, the average cost to attract a job seeker and convert them into a job applicant was $12. The cost per applicant (CPA) had been averaging $11-12 throughout 2019. 3 ways to increase your job application rate.

article thumbnail

How to Future-Proof Your Recruitment Marketing Strategy and Attract Top Talent

Hireology

If you’re already struggling to staff with quality employees given the tight labor market, now is the time to focus on your recruitment marketing strategy – so you can have the right team in place now and prepare your business for any economic shifts. Here are some tips to future-proof your recruitment marketing strategy.

article thumbnail

Introducing Rally Inside: Measure Your Recruitment Marketing Impact

Rally Recruitment Marketing

Today I have some big news to share, and I won’t keep you in suspense any longer: We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! It’s almost 4 years to the day when I launched the Rally Recruitment Marketing community in September 2017. 2019 answer: 5.9.

article thumbnail

Creative Candidate Sourcing Strategies for 2023

Hireserve

This comes from the reasonable impulse to cast a wide net — after all, the more potential applicants see your job opening, the more likely you are to get great job candidates applying, right? Write the ultimate job descriptions Basic? Absolutely. However, don’t get too bogged down in the specifics of the role.