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B2B Versus B2C Marketing for Staffing Firms

The Staffing Stream

Let’s start with a general rule – marketing is either B2B (business-to-business) or B2C (business-to-consumer). B2B Marketing. In addition, B2B buyers are information-driven and perform rather extensive research on their purchasing options, which leads to data-driven decisions. Staffing Industry Marketing – B2B, B2C, or Both?

B2C 111
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6 Pro Tips for Ensuring a Lasting Employer Brand

Rally Recruitment Marketing

Developing and activating an authentic, dynamic and beneficial employer brand takes time, work and support from stakeholder and cross-departmental collaboration. With so much effort to get it “right”, your employer brand needs to be useful for years to come, through potential (and unknown) company, job market and world changes.

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5 Tried-and-True Methods for Sourcing Passive Candidates

Glassdoor for Employers

If you’re looking for a more effective candidate sourcing strategy, keep reading as we explain five proven methods for sourcing passive candidates! What is passive candidate sourcing? 1 in every 72 sourced candidates is hired, compared to 1 in every 152 non-sourced candidates. Invest in Automation Tools.

Sourcing 118
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Leverage Niche Job Boards to Source Talent Smarter

SmartRecruiters

However, if you are sourcing high-skilled talent only on major job boards, you will find yourself in one of these two painful situations: You may get a few high skilled candidates, buried among hundreds of non-relevant applications, making it almost impossible to find the gems. So what should you do? Remove the noise.

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I Quit During “The Big Quit”

marenated

Did you know…81% say they would be more loyal to their employer if they had flexible work options? 76% of workers would be more willing to stay with their current employer if they could work flex hours. 76% of workers would be more willing to stay with their current employer if they could work flex hours. SURVEY SAYS?

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InFlight Brings Employer Brand and Recruiting Insights to Virtual TA Week

InFlight

TA week brings sourcing, recruiting, and employer branding strategies together into one action-packed digital week of learning and networking. Lessons from eCommerce: How Making Your Candidate Experience a Funnel Will Help Your Employer Brand. Add session to your agenda. When: Thursday, July 22, 2021 — 1:00 p.m

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Landing Your First post-College Job Just Got Far Less Terrifying

SmartRecruiters

Imagine there’d been tech to tailor-match your skills to prospective employers looking for students and recent grads just like you? Well, let Melissa Weir, Head of B2B Marketing at WayUp tell you a few things about what WayUp can do to help you with that. Check out WayUp and others on the SmartRecruiters marketplace !

B2B 89