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Brand Identity and Reputation: How to Stand out as a Small Business

Homebase

As a small business owner, you know better than anyone that competition out there is tough. Brand identity in small business gives you the chance to take control of how people perceive your business, its core values, and its unique personality. Is everything cohesive across your business?

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What is Inbound Recruiting? – A Guide for Small Businesses

Hundred5

With the rise of digital technology, social media and content marketing, superstar recruiters can create a landscape where talent comes to them. Especially for small businesses, the concept of inbound recruiting is likely to be completely new. This article is the complete guide to inbound recruiting for small businesses.

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How a Strong Employer Brand Can Better Attract Candidates

JazzHR

Rather, it’s a legit team effort by all hiring stakeholders and organizational leaders at your small business, with one main goal: Steadily improve your reputation as an employer so you can better attract and retain top talent. Intriguingly, many said they heard about our vibrant culture through word-of-mouth.

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How Putting Culture First Helped One Small Business Grow During the Pandemic

Linkedin Talent Blog

To ensure we can continue our progress building our business, and importantly our culture, we’ve mobilized with great diligence and intention. Invested in creating an authentic talent brand — and embraced social media. Even during a pandemic, competition for talent is especially high in the life sciences.

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New Year’s Resolutions for Your Small Business

CareerBuilder

As a small business owner, developing such resolutions for your company can help 2017 be your best year ever. Here’s a look at a few to consider: Get your staff involved in growing your business. They’ll get excited about the part they can play in helping your small business to thrive. Check yourself out online.

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Here’s Where You Need Recruitment Marketing Content — Outside of Your Careers Site

Rally Recruitment Marketing

With social media, paid ads and job boards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search. Social media.

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Small Business Hiring Tips and Trends to Be Aware Of

4 Corner Resources Staffing Blog

According to research, 56% of small businesses find it ‘somewhat difficult’ or ‘very difficult’ to find the right employee for their business. This can also save small businesses on both up-front and long-term recruiting costs. Now, many of them never want to go back.