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Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. Fortunately, leading us out of this information dead zone is data!

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9 Fixable Mistakes When Creating an Employee Value Proposition

Rally Recruitment Marketing

In talent acquisition, we all know the importance of setting our companies apart from other employers in today’s hyper-competitive hiring market. And, of course, one of the most effective ways to determine and communicate your company’s differentiators is through your employee value proposition (EVP).

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Blogging for Recruiters: 8 Practical Tips To Get You Started

Social Talent

One of the easiest methods to generate content for your recruitment marketing strategy is blogging. “Blogging” we hear you say, “isn’t that for the marketing department? . “Blogging” we hear you say, “isn’t that for the marketing department?” Who do you want to talk to?

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How to Write an Interview Invitation Email (With Templates)

4 Corner Resources Staffing Blog

But let’s be honest: nailing down and confirming an interview time can be like pulling teeth, even with the most conscientious candidates. What to Include In an Email Scheduling an Interview Job title and company. Here are two options: Invitation to interview – [job title] at [company] Interview availability 2.

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4 Reasons to Outsource Content Creation

Stories Incorporated

Reading Time: 6 minutes Smart marketers outsource content creation to reach their recruitment marketing, employer brand, and culture communication goals. As an employer brand and recruitment marketing content agency, these stats are unsurprising to our team at Stories Inc. Keep reading to learn why.

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Why Recruiters Must Be Strong Marketers to Reach Today’s Top Candidates

SmartRecruiters

Employer Brand Is Central to Successful Recruitment . In an economy where it’s tough to find top talent, brands have to work hard to stand out. It’s vital that recruiters understand how to best market these benefits as part of the employer brand in order to attract top talent.

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Facebook Recruiting Strategies to Attract Top Candidates

4 Corner Resources Staffing Blog

Sure, you’re posting your open jobs to your Facebook page, but so is every other company. Facebook recruiting can help you reach suitable candidates and position your employer brand in a positive light. You’ve probably heard talk of how companies have to “pay to play” on Facebook, and that’s partially true (more on this later).