Airlines Enterprise Social Media Social Recruiting 
Social Talent
SEPTEMBER 20, 2015
What this means for you: Social media is now officially as important as job boards when it comes to recruiting, so you need both a presence on and a strategy for social talent acquisition. Make candidate experience a valued part of your recruiting and employer branding efforts to stay ahead of your competitors.
Social Talent
NOVEMBER 1, 2015
For example, Twitter have introduced a “TrueVoice” metric, which represents how much of the social media conversation is about a given brand, compared to their competitors. Southwest Airlines (66 points). Coca-Cola Enterprises (64 points). AT&T (72 points). General Mills (71 points). Coca-Cola (68 points).
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