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Winning Social Media Campaigns from the Rally Awards

Rally Recruitment Marketing

Social media is one of the most important channels to attract, engage and recruit talent. Each channel’s content style is different and there are differences among their audiences too, so it’s critical that we know how to build a social presence that’s channel-specific yet true to our employer brands.

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Social Media Takeovers: How TTEC increased intern engagement by 40%

Rally Recruitment Marketing

A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a social recruiting campaign to celebrate National Intern Day.

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How to Decide Your Social Media Channels for Recruiting

Rally Recruitment Marketing

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities. Most people spend 2-3 hours on social media each day.

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Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

But creating an effective strategy for social media that’s not focused on just posting jobs can seem intimidating. Employee generated content measurement and results Organic social campaigns may not take a lot of budget, but they can take a lot of time and effort in planning, coordinating and facilitating their success.

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Employer Branding: Take Your Brand From 0 - 60

Speaker: Tiffany Lee, Head of Global Employer Brand, HomeAway

Which social media platforms should you have? If you’re feeling overwhelmed, she will help you: Identify easy starting points, Choose social media channels, Prioritize your time and spending, Collect employee-generated content, Review branding that you can AND can’t control.

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Social Media Recruitment Strategies

Recruitics

Key Takeaways: Social media has become a crucial resource for job seekers, with 9 out of 10 brands using social media to source, attract, and engage new recruits. An omnichannel approach within social recruitment is essential, targeting specific audiences and employing tailored messaging on different platforms.

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What Does an Award-Winning Careers Social Media Presence Look Like?

Rally Recruitment Marketing

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. Simple: enhance your social media presence. . An effective social recruiting strategy needs to be thoughtful and intentional.

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Employer Branding: Using Social Media to Boost your Brand

Speaker: Audra Knight, Recruitment Operations Manager, Tenable

Social Media is a powerful way to boost your brand. She will also cover what channels and social content work for each stage of the inbound recruitment funnel. In this webinar, Audra Knight, Recruitment Operations Manager at Tenable, will help you optimize your company presence on the big three – Facebook, LinkedIn and Twitter.

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Retention Roadmap: Ways to Reduce Talent Turnover in 2022 and Beyond

It’s never been easier for companies to recruit top-tier talent on a global scale, thanks to remote working apps, platforms, and social media. However, employees are now embracing lifestyle over work – with many migrating to other jobs to find new opportunities that better align with their values and priorities.

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Passive Candidate Engagement––A Playbook: The Ultimate Guide to Keeping Your Talent Pipeline Active and Flowing

Passive Candidate Engagement – A Playbook: The Ultimate Guide to Keeping Your Talent Pipeline Active and Flowing offers a game plan: Play the social media field to engage. So, they’re really not all that passive – and you shouldn’t be either. Practice ongoing brand awareness and relationship management.

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Winning An Unfair Share of Elite Talent: Recruiting Resolutions in 2018

Speaker: Jordan Burton, Founder of Burton Advisors LLC

How email and social media can supercharge your lead generation strategies. Specific interviewing tools/tactics that can help you determine who is a standout and who is merely “good”. How elite performers make career decisions—what attracts them and what turns them off. How inbound and outbound marketing should both be used.

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Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media. You need to completely revamp how your company is viewed.

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The Talent War: Are You In It to Win It?

Speaker: Caroline Vernon, Director of Sales, CareerArc

For the past decade, social media and employer review sites have granted the workforce unprecedented influence in shaping employment brand, with the ability to change brand sentiment in real-time.

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Don't Let Them Leave Mad - Offboarding with Empathy

Speaker: Caroline Vernon, Director of Sales, CareerArc

Avoids impacted employees being negatively vocal on social media and review sites such as Glassdoor, Indeed, Twitter, FB and more. How does providing an Outplacement program to an exiting employee affect the Employer Brand/ Reputation? Maintains a positive reputation for your current and future employees.

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Hard to Hire: Third-Party Recruiting & the State of Talent Acquisition Report

The talent acquisition challenges of today are unparalleled: 90% of survey respondents feel that the current hiring market is more challenging now than in the past! Recruiting as we’ve known it is evolving - how are you keeping ahead of the competition?