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Employer branding: important or illusion? The expert review

Beamery

We spoke to some pretty well-known industry folks about it – here’s what they said: If you missed our expert review of Recruitment Marketing you can access it here – Recruitment Marketing: Fad or Future? The Expert Review. 1 Matt Buckland. 2 William Tincup. 3 Matt Charney. 4 Greg Savage. 6 Steve Boese.

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Recruitment marketing: fad or future? The expert review

Beamery

‘Treat your candidates like your customers’ Recruitment marketing is a multi-faceted approach with huge potential to transform the recruitment process. Today’s candidates are far more subjective. It’s a long one so we’ve put together a handy contents tool to help you navigate the post.

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Employer Branding: Fad or Future? The Expert Review

Beamery

The engagement and tenure of current staff becomes key, as does the ‘candidate experience’ for those who move though your hiring process, and the social media chatter about ‘what it’s like at your place’, must not be underestimated either.”. Kevin Wheeler. Kevin Grossman. Employer branding is both underused and overused.