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Discover How AI and Social Media Strategies are Revolutionizing Recruiting in 2024

Rally Recruitment Marketing

We’ve entered a new era in recruitment with two forces converging — the undeniable influence of social media and the unprecedented capabilities of AI. Social media allows us to reach candidates where they spend nearly 2.5 40% more practitioners are using social media to promote their company’s open jobs and culture.

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11 Words to Avoid in Social Recruiting

Rally Recruitment Marketing

Well, at Rally, we have our own list of 11 words that don’t belong in your social media strategy. It’s packed with 65 pages of charts, graphs, insights, analysis and recommendations that will help you build a data-driven and highly effective social media strategy. Source: Rally Inside.

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Social Media Recruiting: 9 Best Practices

ApplicantStack

For example, 25 years ago, social media didnt exist. And social media has changed a lot over the course of its relatively short existence. Social media platforms arent just for making jokes, sharing cat videos and arguing about politics. What Is Social Media Recruiting? However, it has to be a good plan.

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TikTok's U.S. Shutdown: What It Means for Recruitment Marketing

Recruitics

shutdown impacts recruitment marketing strategies, prompting organizations to diversify their social media presence across platforms like YouTube, Instagram Reels, Facebook Stories, and Reddit to maintain candidate reach. users and an estimated $20 billion in revenue, forcing recruiters to rethink their social media strategies.

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Dont Let Social Media Become an HR Headache

Discover why your company needs a social media policy to protect its reputation, mitigate legal risks, and safeguard against cybersecurity threats. Don't let social media become an HR headache - keep your organization safe. Learn how to create a realistic policy with clear guidelines and consequences.

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Meet the Winners: 2025 Rally Awards for Recruitment Marketing & Employer Branding

Rally Recruitment Marketing

Greater integration of organic and paid social media : The 2025 winners showed a more unified approach to campaign strategy by having both an organic and paid component, leading to broader reach and stronger overall visibility. Build stronger connections between your organic and paid social media efforts to expand your reach.

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The Hidden 75%: How to Recruit the Passive Talent Majority

Rally Recruitment Marketing

Career Informed (100M / 54.9%) This group is staying engaged following your company on social media, reading industry content, subscribed to your talent network and interested in advancing their career. Being present on the channels passive talent already uses social media, email, your careers blog, podcasts, even streaming and search.

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Employer Branding: Take Your Brand From 0 - 60

Speaker: Tiffany Lee, Head of Global Employer Brand, HomeAway

Which social media platforms should you have? If you’re feeling overwhelmed, she will help you: Identify easy starting points, Choose social media channels, Prioritize your time and spending, Collect employee-generated content, Review branding that you can AND can’t control. How will you decide where to spend your budget?

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Winning An Unfair Share of Elite Talent: Recruiting Resolutions in 2018

Speaker: Jordan Burton, Founder of Burton Advisors LLC

How email and social media can supercharge your lead generation strategies. Specific interviewing tools/tactics that can help you determine who is a standout and who is merely “good”. How elite performers make career decisions—what attracts them and what turns them off. How inbound and outbound marketing should both be used.

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Employer Branding: Using Social Media to Boost your Brand

Speaker: Audra Knight, Recruitment Operations Manager, Tenable

Social Media is a powerful way to boost your brand. This webinar will provide you with the following key takeaways: Tips for partnering with Marketing to leverage your corporate social media channels, Changes in the LinkedIn new user interface and what it means to recruiters, Anatomy of the perfect tweet-images, hashtags, mentions, and more!

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Taking on Tomorrow: 2019 Trends In Technical Recruiting

Speaker: Katrina Kibben, Founder and Principal Consultant, Three Ears Media

In this webinar, Katrina Kibben will moderate a panel of expert practitioners - Elena Valentine, Arron Daniels, and Sedef Buyukataman - who will share technological and media trends that will create a better connection with candidates. You'll learn: How brands are using media to create a connection with candidates.

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Retention Roadmap: Ways to Reduce Talent Turnover in 2022 and Beyond

It’s never been easier for companies to recruit top-tier talent on a global scale, thanks to remote working apps, platforms, and social media. However, employees are now embracing lifestyle over work – with many migrating to other jobs to find new opportunities that better align with their values and priorities.

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Passive Candidate Engagement––A Playbook: The Ultimate Guide to Keeping Your Talent Pipeline Active and Flowing

Passive Candidate Engagement – A Playbook: The Ultimate Guide to Keeping Your Talent Pipeline Active and Flowing offers a game plan: Play the social media field to engage. So, they’re really not all that passive – and you shouldn’t be either. Practice ongoing brand awareness and relationship management.

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Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media. You need to completely revamp how your company is viewed.

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The Talent War: Are You In It to Win It?

Speaker: Caroline Vernon, Director of Sales, CareerArc

For the past decade, social media and employer review sites have granted the workforce unprecedented influence in shaping employment brand, with the ability to change brand sentiment in real-time.