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Employer Branding: Fad or Future? The Expert Review

Beamery

Matt heads up the talent team at fashion ecommerce platform Lyst and blogs (excellently) at The King’s Shilling. His extensive recruiting career has taken him to multiple countries and ranges from startups to globally recognised brands such as Bloomberg and Facebook. . Save this article as a PDF to read later. Matt Buckland.

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Employer branding: important or illusion? The expert review

Beamery

Worse still the notion of control falls foul of a reality of fractured media and short attention spans – yet we still see well meaning HR teams at Dog food factories producing a Pinterest board of their table tennis table and calling it “culture” to illustrate how “fun” they are under the label of Employer Branding.