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Recruitment marketing: fad or future? The expert review

Beamery

Smart recruiters can dip into the marketing toolbox to improve the way they measure the hiring process, rethink their social recruitment strategies and rewrite their job descriptions (Matt Buckland’s superb article on writing job adverts is a great place to start for the latter). Tony Restell. ” Jeffrey Fermin.

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Employer branding: important or illusion? The expert review

Beamery

Grossman is the Recruiting Product Marketing Director at PeopleFluent and a certified Talent Acquisition Strategist (TAS) and Human Capital Strategist (HCS) by HCI. Jeffrey Fermin is one of the founders of Officevibe, a pulse survey platform that uses data to allow managers to solve problems that hinder an organization’s growth.