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Employer Branding: Fad or Future? The Expert Review

Beamery

The engagement and tenure of current staff becomes key, as does the ‘candidate experience’ for those who move though your hiring process, and the social media chatter about ‘what it’s like at your place’, must not be underestimated either.”. Kevin Wheeler. Kevin Grossman. Employer branding is both underused and overused. Jon Ingham.