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Employer Branding: Fad or Future? The Expert Review

Beamery

Matt heads up the talent team at fashion ecommerce platform Lyst and blogs (excellently) at The King’s Shilling. The consumer brand is not the employer brand – a luxury fashion brand will have no problem in attracting a new buyer but may struggle to engage with the Python Developer it needs. Save this article as a PDF to read later.

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Employer branding: important or illusion? The expert review

Beamery

The consumer brand is not the employer brand – a luxury fashion brand will have no problem in attracting a new buyer but may struggle to engage with the Python Developer it needs. With a fractured audience we need to be mindful to demonstrate those aspects of our culture that will resonate. ” Kevin Grossman.