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Why Your Company Needs Employer Branding & How To Get Started

Proactive Talent

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. Having worked on and led employer branding at various companies ranging from startups to large international organizations, I can confidently say that every company, even a Google or Facebook, needs employer branding.

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Are You Hiring In Aviation?

Ideal

Airline carriers are raising salaries and launching more training programs to deal with that, and there’s a boom in flight attendant hiring too: that profession is expected to grow 10 percent from now until 2028, and Delta is hiring 1,000 new flight attendants for 2020. Beyond hiring.

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Why Your Company Needs Employer Branding & How To Get Started

Recruiting Blogs

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. Having worked on and led employer branding at various companies ranging from startups to large international organizations, I can confidently say that every company, even a Google or Facebook, needs employer branding.

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How Delta Is Working to Improve Its Candidate Experience by Designing for the Disappointed

Linkedin Talent Blog

At Talent Connect 2018 , Jennifer shared the five key tenets of her “design for the disappointed” approach — and how it will continue to impact Delta’s employer brand. The airline uses HireVue’s video interviewing tools to move beyond the resume and learn more about its applicants. Simple right? Previously, you had one shot.

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Weave “Why” Into the Hiring Process, Or Don’t Bother Recruiting!

ExactHire Recruiting

Apple, Southwest Airlines) focus on how clarity around their why inevitably drove customer acquisition and retention. Customers will buy from brands that inspire them, and what resonates for one person will fall flat for another. In fact, my nephew Andrew, a airplane mechanic with Southwest Airlines, is a prime example.

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Level Up Your Hiring: Gamification — Fad or Future?

Recruiting Blogs

In 1981, airlines like Eastern Airlines began using gamification elements in their frequent flyer programs to incentivize travel. Enhanced Employer Branding: Companies that use gamified hiring can project a more innovative and forward-thinking image, potentially attracting top talent seeking a modern and engaging experience.

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8 creative recruitment strategies to attract and evaluate candidates

Workable

In addition to advertising your job openings, mainstream social networks can help you build a strong employer brand and reach a broad audience. Behance and Github are good places to screen designers and developers before inviting them to an interview. Airlines usually organize assessment days to select candidates.