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UTMs: What are They Good for in Recruitment Marketing (and Best Practices for Using Them)

Rally Recruitment Marketing

I can’t tell you how exciting it is to see how engaged practitioners are getting about how to track and measure their Recruitment Marketing efforts , especially using the variety of tools available today, but there is one relic from the past that many recruitment marketers aren’t taking advantage of: UTMs. What are UTMs?

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If You Want to Attract Remote Candidates, You’ve Got to Speak the Language

Rally Recruitment Marketing

To grab — and hold — their attention and turn them into applicants, you’ll want to ensure that you have content on your careers site, social media and other channels that displays your company’s dedication to remote work. Our recent webinar with The Muse , 3 Strategies to Attract Remote & Virtual Talent: Is Your Employer Brand Ready?

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17 Crucial Recruiting Statistics for 2016

Beamery

Here are the HR and recruiting statistics and best practices that you need to know in 2016: Employer branding matters: the statistics. A weak employer brand can cost you job applicants : About 11 percent of job seekers said they would decline a job offer from an employer with a bad reputation–even if they were unemployed.

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Moments That Matter in the Candidate Experience

exaqueo

Today, it’s more important than ever to build a strong employer brand and provide a positive experience for candidates to compete for top talent. And that means you have to be just as detail-oriented and scrutinize every element of the employment experience. So, what does this mean for recruiting and employer brand?

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Recruiting Trends 2020 Report: Predictions for the Year Ahead

Yello

James Ellis , employer branding expert. Recruiters will need to expand their search nationally and globally to consider talent in remote locations, and company culture will need to evolve to include effective work-from-home policies, employee inclusion initiatives and more. Employer Branding Trends for 2020, EmotiveBrand.

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Consumer Marketing for Recruiting: How To Win Applicants and Influence Candidates.

Recruiting Daily

In fact, according to a recent recruitment marketing survey , 86 percent of HR professionals agree that recruitment is becoming more like marketing and 72 percent agree that CRM tools should live within a talent acquisition system.

iCIMS 40
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The Bad and The Not So Beautiful: Film School for Recruiters.

Recruiting Daily

The Rodgers of the world (now finding a new calling as “social media gurus,” it seems), and the PAs, and the crazy casting ladies and the back and forth on clearances and E&O insurance with hired gun lawyers with nothing to do but sit there and make sure that you only used the part of the Dave Koz song you paid for.

Film 40