exaqueo

OCTOBER 10, 2019

L’Oreal’s Ad for Men Campaign Shares Why Hiring Female Leaders Is Worth It Adrienne Betenbaugh: You don’t need to tell a team of all women these ads are awesome, we know it to be true. Lexi Gordon : I see it as the hard work that comes with work, the pursuit of something you really love and are passionate about.

Employer Branding 41

Employer Branding Compensation Conference Advertising 41

exaqueo

MARCH 19, 2019

In case it wasn’t totally apparent, our team is obsessed with employer brand. Before I introduce you to our newest team member, I want to share a little story — it’s related, I promise! During my time on the marketing team at Uber, I was able to work alongside the employer brand team during a several-month long project.

Employer Branding 45

Employer Branding Energy Government Strategy 45

exaqueo

OCTOBER 3, 2018

The branding team observed the ways in which their product was used, and reacted quickly to keep the momentum going. The Pabst brand team embraced consumer’s lifestyle behaviors and embedded the brand in ways that were authentic, like quietly participating in a bike-messenger rodeo. The secret to a successful rebirth? It was simple.

Employer Branding 42

Employer Branding Fashion Strategy Travel 42

exaqueo

JULY 19, 2017

At exaqueo, our team travels to support the needs of our clients. Travel Association, there will be a slight uptick in business trave l over the next few months. While some employees may travel once a year, there are others for whom business travel is nearly a way of life.

Travel 51

Travel Hotels Employer Branding Banking 51

exaqueo

NOVEMBER 28, 2018

Lesson #4 - Be approachable and available I’m a Delta frequent flyer, and one of the things I appreciate about my airline of choice is the ability to easily connect with their customer service team. Here are some questions to ask your Talent Acquisition team: How are we engaging with potential candidates, both passive and active?

Employer Branding 40

Employer Branding Airlines Candidate Experience Applicant Tracking Systems 40

exaqueo

MARCH 14, 2019

Maybe your team doesn’t have the capacity to deliver as quickly as the business needs. Our team has been on both sides of the table: the in-house talent acquisition leader and the outside consultant. In the same spirit as bringing in a new employee, spend time onboarding your external team members. For better or worse.)

Employer Branding 40

Employer Branding Guidelines Strategy Social Media 40

exaqueo

SEPTEMBER 4, 2019

This year, to celebrate #GlobalTADay our team compiled a list of advice based on our experience in the field. Lexi Gordon: The industry is changing so much, so don’t feel like your inexperience is a knock against you. How can you, your team, the employer brand bridge it? That’s the gap.

Employer Branding 42

Employer Branding Talent Acquisition Onboarding Strategy 42