Remove Employer Branding Remove Kenexa Remove Linkedin Remove Recruitment Marketing
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Do You Have this Massive “Drop-Off” From Career Site to Job Descriptions?

Ongig

My friend Eric Osterman (Recruitment Marketing Manager at CenturyLink calls it the “Hotel Lobby Theory” — the lobby needs to look pretty but if the room doesn’t look great, no one comes back! Ya see, your company career site page can be created from scratch with the full resources of your marketing team.

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You’ve Got To Know When To Hold ‘Em: Spam Is Not A Recruiting Strategy.

Recruiting Daily

E-mailing your database without careful segmentation and persona specific messaging isn’t inbound marketing. It’s not recruitment marketing. Remember this is still all about relationships – and inbound marketing, like recruitment marketing , is still about people, no matter what the technology is capable of.

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Shark Tank Meets HR Tech: Testing the Recruiting Waters at iTalent.

Recruiting Daily

But with that history, they have also collected more data on student preferences and employer brands than anyone else I’m aware of. Universum has built a successful employer branding and consulting practice based on this deep research, but Iris marks their first foray from services into a pure product play.