Rally Recruitment Marketing

MAY 13, 2023

Rally Recruitment Marketing is a thriving community of 45,000 professionals (and growing!) across recruiting, HR, marketing and communications. Although some sectors are experiencing layoffs, it’s still a highly competitive talent market. We learned some very interesting trends about Recruitment Marketing in 2023!

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Recruitment Marketing Trends Social Media Employer Branding 418

Rally Recruitment Marketing

JANUARY 9, 2023

To help you plan ahead, we want to share highlights from the top Recruitment Marketing blog posts from 2022. No matter where you are in putting together your Recruitment Marketing strategy for this year, or what resources you have available, these 10 blogs will position you for success in 2023. .

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Recruitment Marketing Employer Branding Social Media Strategy 448

Rally Recruitment Marketing

OCTOBER 15, 2023

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. The ADP team also received a 2021 Rally Award for Best Careers Social Media.

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Recruitment Marketing ADP Employer Branding Talent Acquisition 419

Rally Recruitment Marketing

JANUARY 31, 2022

More companies are realizing the value of having a team member dedicated to employer branding, and I’m seeing so many job postings that are searching for unicorns. . I recently started as the Manager of Employer Brand at 1Password. Here, and at both of my previous employers, I was the first employer branding hire.

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Employer Branding Job Descriptions Hiring Recruitment Marketing 419

Rally Recruitment Marketing

JANUARY 16, 2023

2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. Recruitment Marketing Challenges Going Into the New Year.

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Recruitment Marketing Data Employer Branding Social Media 449

Rally Recruitment Marketing

MARCH 21, 2022

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. But in my experience, while new channels can certainly play a part in differentiating you as an employer, the effect always wears off as everyone inevitably comes to know the same channels.

Employer Branding 450

Employer Branding Recruitment Marketing Social Media Survey 450

Rally Recruitment Marketing

AUGUST 21, 2023

Talent acquisition and recruiting is no longer a linear process. In today’s market, all talent acquisition, HR, Recruitment Marketing and employer branding practitioners need to be focused on how they’re going to gain a competitive advantage over other employers. Lori: Absolutely!

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Recruitment Marketing Strategy Social Media Talent Acquisition 419

Rally Recruitment Marketing

FEBRUARY 17, 2024

In Recruitment Marketing, we know it’s all about the content. The winners of the Best Content Marketing category in the Rally Awards have shown us how it’s done right. ChenMed’s careers blog is a rich resource for healthcare workers. Learn more on the Rally Awards website.

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Rally Recruitment Marketing

JUNE 27, 2022

Every year, the Rally Awards celebrate excellence in Recruitment Marketing and employer branding practices that attract and recruit talent through social and digital channels, as well as practitioners who have demonstrated how they’ve moved the needle to make a difference in their organization.

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Recruitment Marketing Employer Branding Social Media Talent Acquisition 419

Rally Recruitment Marketing

MAY 18, 2023

In the dynamic world of Recruitment Marketing , strategic partnerships are the key to success. Imagine tapping into a vast pool of expertise and insights from marketing suppliers, including CRM providers, marketing agencies, niche job boards, and more.

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Recruitment Marketing CRM Exercises Social Media 419

Rally Recruitment Marketing

APRIL 18, 2022

What Recruitment Marketing budget do practitioners need to do their best work and enable their companies to compete for top talent? What salary do recruitment marketers make and how is the effectiveness of their efforts measured? Advertising: Recruitment advertising, job boards and events. What this means.

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Recruitment Marketing Data Employer Branding Advertising 419

Rally Recruitment Marketing

AUGUST 29, 2021

More than ever before, it comes down to your employer brand. But if you’re creating your employer brand for the first time, or you’re revamping it, it’s easy to get bogged down in all of the moving pieces. the people you choose to feature your employer brand in action . Meet the winners.

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Employer Branding ADP Film Video 418

Rally Recruitment Marketing

JANUARY 2, 2023

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

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Recruitment Marketing How To Talent Acquisition Advertising 419

Rally Recruitment Marketing

JUNE 13, 2022

Check them out below, and be sure to access the full RallyFwd Virtual Conference on demand at your convenience for even more ways to upgrade your Recruitment Marketing and employer branding toolkit. Session: Aligning Your Candidate Experience and Employer Value Proposition. Innovation Lab, PandoLogic.

Employer Branding 419

Employer Branding Advertising Conference Diversity 419

Rally Recruitment Marketing

OCTOBER 11, 2021

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

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Recruitment Marketing Employer Branding Healthcare Job Boards 491

Rally Recruitment Marketing

JULY 1, 2020

The Employer Brand team at Cisco is doing something very right when it comes to their Recruitment Marketing strategy! Best Employer Brand Video. Best Use of Organic Social Media. Best Recruitment Marketing Campaign. Best Recruitment Marketing Campaign.

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Employer Branding Social Media Video Media 419

Rally Recruitment Marketing

FEBRUARY 19, 2020

Is public relations part of your overall Recruitment Marketing strategy? For many of us, PR likely isn’t on the radar just yet for a number of reasons, including a lack of time, resources or awareness about the benefits of PR. . Why is PR useful for advancing your employer brand? So what is PR all about then?

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Employer Branding Recruitment Marketing Media Strategy 376

Rally Recruitment Marketing

MAY 23, 2022

In part 2 of our series looking at how to strengthen your employer brand by showcasing the people behind your products, we’re hearing from Ally Brown, RallyFwd presenter and Employer Brand Manager at VCA Animal Hospitals , a national leader in veterinary care with 35,000 associates across over 1,000 hospitals. In the U.S.,

Employer Branding 419

Employer Branding Social Media How To Media 419

Rally Recruitment Marketing

FEBRUARY 4, 2024

Social media is one of the most important channels to attract, engage and recruit talent. Yet it’s also one of the most difficult to get right in our Recruitment Marketing strategy. Reminder: Don’t miss this opportunity to enter the 2024 Rally Awards and be recognized for your work across 17 categories.

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Social Media Media Employer Branding Social Recruiting 221

Rally Recruitment Marketing

SEPTEMBER 10, 2023

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities.

Social Media 251

Social Media Media How To Employer Branding 251

Rally Recruitment Marketing

JULY 11, 2022

Today’s Recruitment Marketing strategies are much more comprehensive (and mature) than simply advertising jobs on job boards. Every week, you spend hours crafting social media posts, sending candidates targeted emails, promoting hiring events and running digital ads to bring candidates to your careers site.

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Recruitment Marketing Strategy How To Applicant Tracking Systems 419

Rally Recruitment Marketing

MARCH 14, 2022

If this sounds familiar, you’re not alone; Recruitment Marketing as a field continues to gain traction among employers but the support and resources available to many of us are still nowhere near where they need to be. . Check out our download our free 2022 Recruitment Marketing Planning Guide and Template.

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Recruitment Marketing Social Media Strategy Employer Branding 417

Rally Recruitment Marketing

SEPTEMBER 13, 2021

It’s an exciting time for the Recruitment Marketing field with the current labor shortage and the growing candidates’ market — Recruitment Marketing work is in high demand. As the hiring landscape becomes more complicated, so do the requirements of a successful Recruitment Marketing team. Tricia Day.

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Recruitment Marketing Employer Branding Talent Acquisition Exercises 450

Rally Recruitment Marketing

AUGUST 22, 2021

Today I have some big news to share, and I won’t keep you in suspense any longer: We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! It’s almost 4 years to the day when I launched the Rally Recruitment Marketing community in September 2017. Analytics are personal.

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Recruitment Marketing Employer Branding Social Media Survey 419

Rally Recruitment Marketing

JULY 31, 2021

Many recruitment marketers know launching a new careers site is a big project — it can involve a lot of stakeholders, needs to reflect authentic employee stories and aims for the finished product to be something employees are proud to share. Meet Tony Prudente, 2021 Rally Awards Recruitment Marketing Rising Star.

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Recruitment Marketing Employer Branding Social Media CRM 419

Rally Recruitment Marketing

SEPTEMBER 6, 2022

To create an effective Recruitment Marketing strategy, you need a multi-channel approach, from social media to email outreach to digital advertising. One of the most important Recruitment Marketing tactics that’s often overlooked by talent acquisition teams is building a talent network. Who doesn’t want that?!

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Resources CRM How To Recruitment Marketing 417

Rally Recruitment Marketing

MAY 13, 2020

Recruitment marketers, talent acquisition practitioners and employer branding specialists from around the world gathered virtually on May 6, 2020, for the RallyFwd Virtual Conference. We also learned about new technology and product demos that improve how we attract and recruit talent today and moving forward.

Employer Branding 419

Employer Branding ATS Talent Acquisition Recruitment Marketing 419

Rally Recruitment Marketing

DECEMBER 20, 2020

Publishing valuable content every week to keep you informed on what’s happening in Recruitment Marketing, employer branding and talent acquisition is really important to us. Now, here are the top 10 blog posts from Rally Recruitment Marketing in 2020: 1.

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Recruitment Marketing Employer Branding Talent Acquisition Candidate Experience 520

Rally Recruitment Marketing

JUNE 14, 2021

To help you out here, we gathered 6 ways to leverage EGC to influence the candidate journey and elevate your employer brand. Rally note: Want to learn even more about how to use EGC to support your talent acquisition and Recruitment Marketing strategy? Social media. Careers site. Reshare employee’s posts.

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Employer Branding Social Media Engineering Facebook 324

Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. .

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Recruitment Marketing How To Employer Branding Social Media 419

Rally Recruitment Marketing

AUGUST 14, 2020

Great Recruitment Marketing campaigns show, rather than tell. They give candidates a picture of what it’s like on the inside of a company, and allow you to define and share your brand story, while supporting your business and hiring goals. This has helped us build brand awareness and support our ongoing recruitment goals.

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Recruitment Marketing Diversity Employer Branding Video 419

Rally Recruitment Marketing

JUNE 3, 2020

While the pandemic’s impact on the labor market is disheartening (to say the least), we can try to make the best of a bad situation by tackling some high-value Recruitment Marketing projects this summer that we otherwise we may not have the capacity for. If you haven’t had the chance to define your EVP yet, you’re not alone.

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Recruitment Marketing Employer Branding Social Media Talent Acquisition 383

Rally Recruitment Marketing

APRIL 15, 2020

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. After all, who else besides the talent acquisition team is going to track the changes happening in recruiting, report them to leadership and come up with strategies to solve our hiring needs?

Employer Branding 340

Employer Branding How To Recruitment Marketing Applicant Tracking Systems 340

Rally Recruitment Marketing

JUNE 20, 2022

I can’t tell you how exciting it is to see how engaged practitioners are getting about how to track and measure their Recruitment Marketing efforts , especially using the variety of tools available today, but there is one relic from the past that many recruitment marketers aren’t taking advantage of: UTMs. What are UTMs?

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Recruitment Marketing Employer Branding CRM Data 413

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. How their Recruitment Marketing initiatives tie into the VMware Carbon Black vision.

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Employer Branding Social Media Recruitment Marketing Video 309

Rally Recruitment Marketing

JUNE 21, 2021

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your Recruitment Marketing strategy? Simple: enhance your social media presence. . Now, on to the details!

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Social Media ADP Media Employer Branding 419

Recruitics

JANUARY 18, 2024

Key Takeaways: Challenges persist in areas such as building awareness among job seekers, reaching passive candidates, engaging across social media, and addressing drop-offs in the candidate journey.

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Recruitment Marketing Strategy Social Media Employer Branding 193