Rally Recruitment Marketing

APRIL 9, 2023

Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values.

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Linkedin How To Job Descriptions Social Media 419

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Fortunately, Ashley and Maritza were gracious enough to answer them here on the Rally blog. Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets.

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Employer Branding Social Media Recruitment Marketing Video 309

Rally Recruitment Marketing

FEBRUARY 5, 2020

In this blog post though, I’m going to share another use of programmatic and retargeting ads which is to market employer brand content rather than jobs. Some of them can also work with you on creating a programmatic employer brand ad campaign. Step 1 – Identify your goal. Programmatic Ads Takeaway.

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Employer Branding Advertising Software Recruitment Marketing 354

JazzHR

JULY 13, 2023

During all of these facets of the end-to-end recruiting process, your employer brand is a major factor that is actively present — and influences a variety of decisions made by prospective hires you speak with. Of course, building your employer brand isn’t something one person does.

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Employer Branding SMB Social Media Small Business 156

Rally Recruitment Marketing

SEPTEMBER 26, 2020

Last year, Scotiabank’s recruitment team set out to create a private LinkedIn group for current and prospective campus talent. We spoke to Jordan Beresford, Enterprise Talent Marketing Program Manager at Scotiabank, to learn more about how their team built an engaged talent community on the LinkedIn platform. Meet the expert.

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Linkedin How To Employer Branding Enterprise 490

Rally Recruitment Marketing

OCTOBER 12, 2020

You may think that employer branding only influences candidates in mid-level or entry-level roles, but it also highly affects your ability to attract and recruit executives. Rally: How much do you think a company’s employer brand influences an executive’s decision to join?

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Rally Recruitment Marketing

APRIL 15, 2020

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. There is so much visibility around how employers are responding to the COVID-19 crisis, and we need to help manage our company’s reputation and candidate experience so that we can thrive long term as employers and businesses.

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Employer Branding How To Recruitment Marketing Applicant Tracking Systems 340

Social Talent

JUNE 29, 2023

And while these are hugely important elements, there’s something else to consider when it comes to creating a solid foundation – employer branding. In a sea of talent scarcity and skills shortages, it’s never been more important to ensure that your employer brand speaks to the candidates you are trying to attract.

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Rally Recruitment Marketing

JUNE 19, 2019

Do you know how important an employer brand is? But did you know there’s one element that you can use to support that employer brand and help make your company an employer of choice? It’s your own personal brand! So why should you create and cultivate a personal brand? Of course you do!

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Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Fortunately, Ashley and Maritza were gracious enough to answer them here on the Rally blog. Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets.

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Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

FEBRUARY 27, 2020

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. 4 Tips to excel as an employer brand professional. This is often the case with employer brand roles. Embrace the unknown.

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Employer Branding Recruitment Marketing Social Media Enterprise 170

Linkedin Talent Blog

MARCH 26, 2024

People want to join companies with a strong employer brand. In fact, 75% of job seekers consider an employer’s brand before they apply for a job and almost six in 10 employees choose a workplace based on shared values. LinkedIn research found that 68% of candidates align their job search to issues they care about.

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Employer Branding Linkedin Talent Acquisition Job Descriptions 29

Contract Recruiter

MARCH 13, 2023

Introduction In today’s competitive job market, employer branding has become a vital aspect of attracting and retaining top talent. In this blog post, we will explore how businesses can build a strong employer brand through social recruiting and ultimately gain a competitive edge in the staffing industry.

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Employer Branding Social Recruiting Social Media Twitter 96

Proactive Talent

SEPTEMBER 5, 2018

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. For this blog post, we’re going to focus on the latter.

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Employer Branding How To Social Media Job Boards 215

Rally Recruitment Marketing

AUGUST 9, 2018

These touchpoints along the modern candidate’s journey are important channels where you can: 1) share your employer brand messaging, and 2) provide candidates with the information they need to decide if your company is the right fit for them. Pin key employer branding posts to the top of your feed, where applicable.

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Employer Branding Social Media Job Descriptions Media 238

Rally Recruitment Marketing

FEBRUARY 17, 2024

From connecting the dots between great healthcare and great careers, to igniting LinkedIn with the childhood dreams of their employees, these content marketing campaigns didn’t just fill positions — they built communities and showcased company cultures in ways that text on a job board never could. Learn more on the Rally Awards website.

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Recruitment Marketing Strategy Employer Branding Social Media 251

Recruiting Daily

MAY 11, 2023

This includes not only their products and services but also their employer brand. Companies need to build their reputation in a way that it establishes their organization as the best employer and helps them attract top talent. This process of building your brand as an employer is collectively termed as employer branding.

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Employer Branding Social Media Culture Media 80

Stories Incorporated

NOVEMBER 3, 2022

This and more top takeaways from Stories Incorporated’s LinkedIn Live discussion. Then, they develop media — videos, blogs, emails, graphics and more — to support culture storytelling goals. ” Watch this LinkedIn Live to learn: What is organizational storytelling? How can it activate your employer brand?

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Employer Branding Hotels eBook Linkedin 52

Proactive Talent

SEPTEMBER 25, 2018

Embracing “employer brand thinking” is the next evolution to modern recruiting. Before you can build your employer brand and a strategy that supports it, you have to be able to define what your culture is , so start there! Glassdoor Glassdoor is a fantastic employer branding tool if used correctly.

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Employer Branding Strategy Social Media Job Descriptions 150

Rally Recruitment Marketing

NOVEMBER 1, 2018

Here are some ways to get your employer brand in front of veteran and military hires: 1. This can be a great place to introduce your employer brand to this demographic. You can find out more about hosting virtual career fairs on Facebook in the Rally blog, How to Host Virtual Careers Fairs on Facebook.

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Rally Recruitment Marketing

SEPTEMBER 6, 2022

Simply defined, your talent network (also called talent community) is made up of the candidates who have applied for your jobs or who have opted in to receive your recruitment communications, such as job alerts, employer brand content or your talent newsletter. Blog] 4 Talent Nurture Campaigns to Start Right Now.

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Resources CRM How To Recruitment Marketing 417

Hireserve

JUNE 30, 2022

Whether your business is aware of it or not, it has an employer brand. Attracting and retaining the best talent is going to be a challenge, requiring businesses to understand and communicate their employer brand more effectively. What is an employer brand? .

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Employer Branding Strategy Social Media Applicant Tracking Systems 78

Stories Incorporated

APRIL 6, 2022

The best employer branding videos, all featuring employee stories for activating employer brand and revealing real culture. Employee stories are the best tools for activating your employer brand across channels and bringing your employee value proposition (EVP) to life. Reading Time: 9 minutes.

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Employer Branding Video Pharmaceuticals Hotels 59

Contract Recruiter

JULY 21, 2023

“A robust employer brand can decrease your cost-per-hire by up to 50% and increase the quality of candidates by 50%. What’s more, an impressive 75% of job seekers will consider an employer’s brand before even applying for a job.“ Strong employer branding is a powerful tool in the arsenal of talent acquisition.

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Employer Branding Talent Acquisition Strategy Social Media 52

Linkedin Talent Blog

JANUARY 29, 2023

Time to pull back on employer branding, right? During times of economic uncertainty, it might seem like investing in your employer brand is a luxury. Even during a hiring slowdown, you still need to maintain and reinforce your employer brand,” says Rachel Nevers , senior manager of talent attraction at LinkedIn. “It

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Employer Branding Linkedin Financial Survey 49

JazzHR

MAY 6, 2016

And if your brand doesn’t match job seekers expectations, or their SEO results, they’ll have no problem moving on. Try incorporating these simple SEO tips and tricks into your employer branding strategy to be everywhere top candidates are looking: Increase Ranking. Let us know!

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SEO Employer Branding Jazz Social Media 120

Stories Incorporated

JUNE 23, 2021

Innovative ways your employer brand can celebrate Pride and help LGBTQIA+ team members feel seen, heard, safe, and included. Here, we’ve rounded up several ways that leading employer brands are sharing those stories and communicating allyship. Capital One: Careers blog stories of Pride. Via LinkedIn.

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Employer Branding Linkedin Diversity Video 52

Linkedin Talent Blog

JANUARY 23, 2023

It’s no secret that employer branding has become a critical component of talent acquisition. But in a crowded marketplace, what will set apart a strong employer brand from the rest of the pack? A lot of clients want us to build diverse and inclusive employer brands,” he said. “I

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Employer Branding Pharmaceuticals Talent Acquisition Diversity 49

Linkedin Talent Blog

SEPTEMBER 12, 2022

Recruiters are so busy sourcing talent, trying to get acceptances, and onboarding people as quickly as possible that they often don’t have the time (or bandwidth) to work on their employer brand. At the same time, employer branding may be more critical than ever — the competition for talent remains fierce. In the U.S.

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Employer Branding Real Estate Survey Candidate Experience 49

Recruiting Blogs

APRIL 17, 2023

If there's one thing I love the most in the world, it's strong employer branding. Unlike other industries, marketing an employer value proposition lets one create, curate, and collaborate on stories with teammates across multiple locations and departments. Don't Keep Employer Branding Efforts a Secret 2.

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Employer Branding Social Media Video Education 52

Undercover Recruiter

JANUARY 15, 2018

Sponsored by SMRS There was an interesting detail in the LinkedIn 2017 Global Trends survey, recently released, around the disconnect between what’s desirable and what’s doable. Among the recruiters surveyed, when asked to name one thing they wanted to spend more budget on, number one was Employer Branding.

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Employer Branding Talent Acquisition Linkedin Survey 63

Stories Incorporated

JUNE 28, 2022

Reading Time: 6 minutes The best employer branding videos build a connection between a brand, candidates and employees within mere minutes. Videos enable that bond and brand affinity to happen faster and more effectively than any other media. And the best employer brand videos highlight employee storytellers.

Employer Branding 52

Employer Branding Video Pharmaceuticals Culture 52

Rally Recruitment Marketing

JULY 1, 2020

The Employer Brand team at Cisco is doing something very right when it comes to their Recruitment Marketing strategy! At the 2020 Rally Awards , the Cisco team took home no fewer than 4 first-place awards in the following categories: Best Careers Blog. Best Employer Brand Video. Best Use of Organic Social Media.

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Employer Branding Social Media Video Media 419

Stories Incorporated

NOVEMBER 18, 2020

That’s why we developed a guide to social media for employer branding. Inside Employer Branding for Social Media: Best Practices and Tips we break down the essentials talent professionals need to communicate company culture and employer brand on social. Get the guide.

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Social Media Employer Branding Media Twitter 52

Hiretual

DECEMBER 23, 2021

Since profiles are equipped with different formats of data — like social media links, GitHub repositories and contributions, and Google Scholar publications — recruiters can expand the scope of their search to narrow down on more than what a resume or LinkedIn profile can offer. Security & Compliance. Product Features. Engagement.

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Healthcare Enterprise Talent Acquisition Sourcing 62

Linkedin Talent Blog

APRIL 10, 2024

That’s why over the next six months we plan to bring even more capabilities to Jobs, Employer Brand, and Recruiter as part of our 2024 LinkedIn Hiring Release. Get in front of active job seekers with a new employer brand placement Employer branding will remain a critical priority in the year ahead.

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SmartRecruiters

JUNE 18, 2018

In response, businesses are moving away from traditional methods of candidate attraction (public job boards, cold outreach) in favor of more employer brand-focused efforts that target talent before they apply. What is Employer Branding? What is Recruitment Marketing?

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