Introducing Rally Inside: Measure Your Recruitment Marketing Impact

Rally Recruitment Marketing

Today I have some big news to share, and I won’t keep you in suspense any longer: We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! But first, let me share why I believe we need a new way to measure Recruitment Marketing.

Q&A with 2021 Recruitment Marketer of the Year, Kerry Noone

Rally Recruitment Marketing

Kerry Noone has made a significant impact on Recruitment Marketing — not only at CVS Health , but throughout her career as one of the early pioneers in our space. It was one of the reasons why Kerry was honored as the Recruitment Marketer of the Year in the 2021 Rally Awards. .

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Top Job Board Conferences to Attend in 2017

Recruitics

Needless to say, 2016 was a big year for the recruitment space. Not only were there a number of notable mergers, acquisitions and the like , but this was also the year that job boards began seriously researching and investing in programmatic buying. With 2017 on the horizon, we can expect this momentum to carry over and for job boards to take into account top recruitment marketing trends in their strategies for the year ahead.

The Real Difference Between Job Boards and Job Aggregators

Recruitics

For industry veterans, it can be difficult to remember a time when recruitment marketing was still new and the differences between job boards and job aggregators was trivial when it came to advertising jobs online. Unfortunately, we still face a knowledge gap in the recruitment marketing space. The (obvious) difference between job boards and job aggregators.

Modern Recruitment Marketing Strategies

Proactive Talent

As 2019 propels forward, recruiting leaders and talent acquisition teams have much to consider and prioritize when it comes to recruitment marketing. These important questions can be a very daunting endeavor, especially with limited time, resources and recruiting tasks at hand. Spoiler Alert: Proactive Talent’s Recruitment Marketing Team can help strategize and deliver these tactics without any additional cost above your advertising budgets.

6 Takeaways From RallyFwd to Evolve Your Recruiting and Recruiting Marketing Strategy

Rally Recruitment Marketing

However, we took it as an opportunity to reinvent recruiting and blaze a new trail for our careers. Each presentation is jam packed with actionable tips to help you upgrade your skills as a practitioner and gain a recruiting advantage for your company. Macro talent overview.

How to Present Your Recruitment Marketing Campaign (Template Included!)

Rally Recruitment Marketing

Getting buy-in for your Recruitment Marketing campaign ideas can be challenging — even for seasoned practitioners. You might be proposing a new Recruitment Marketing strategy that your company hasn’t tried before, maybe that you haven’t tried before! Recruitment Marketin

When Your Recruitment Marketing Agency Threatens You…

Good To Know

You reach out to an advisor, Continue Reading → Agency of Record Employment Branding HireClix Job Boards Recruitment Recruitment Marketing Recruitment Technology Talent Acquisition Technology Uncategorized Advertising marketingImagine this.

7 Tactics to Include in Your 2020 Recruitment Marketing Budget 

Rally Recruitment Marketing

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Programmatic Job Advertising. Dynamic job descriptions, like Vizi.

5 Recruitment Marketing Projects to Tackle This Summer

Rally Recruitment Marketing

Many talent acquisition teams may be recruiting less than usual this summer as a result of COVID-19. After all, normally when we’re busy recruiting at full blast, we’re often focused on immediate and urgent hiring needs. Employer Branding Recruitment Marketing

What is Recruitment Marketing?

Recruitics

Recruitment marketing is a term that’s often used by talent acquisition experts, sophisticated recruitment marketers and industry thought leaders, but for many, this term remains a mystery. With that said, if you’re unfamiliar with this latest buzzword, take solace in the fact that, while the term “recruitment marketing” may be a bit new, the practice is anything but. That’s because recruitment marketing is simply recruitment evolved.

5 Recruitment Marketing Projects to Tackle This Summer

Rally Recruitment Marketing

Many talent acquisition teams may be recruiting less than usual this summer as a result of COVID-19. After all, normally when we’re busy recruiting at full blast we’re often focused on immediate and urgent hiring needs. Candidate Experience Recruitment Marketing

Why the Right Media Mix is Critical to Recruitment Marketing Success

Recruitics

Editor’s Note: The following blog post contains a case study which demonstrates how Recruitics was able to dramatically lower a client’s cost-per-applicant, while simultaneously growing their applicant volume at an unprecedented rate. While the percent change and recruitment marketing strategy described herein are accurate, we have rounded cost metrics to protect our client’s anonymity. Advertising jobs online isn’t easy.

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Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

The best job listing in the world isn’t worth a thing if you can’t get it in front of the right candidates. That’s why Recruitment Marketing has become so crucial in recruiting, yet many practitioners aren’t confident about which talent attraction strategies really work. In Rally’s 2019 Recruitment Marketing Job & Salary Survey results , we asked practitioners to tell us how well they can measure their Recruitment Marketing effectiveness.

Has Your Job Board Proven Its Worth?

Glassdoor for Employers

Did you know that 68% of employers are dissatisfied with the job boards they are currently using? Metrics to consider when determining the value of your current job board are time-to-hire, quality of hire, cost-per-hire, cost-per-application, and app-to-hire ratios. If you’re not sure if your job boards are performing as they should be, ask yourself these questions: What problem or challenges do I have recruiting?

10 Best Marketing Job Boards of 2017

SmartRecruiters

Recruiters know that marketing job boards perform well because while larger more general sites get more traffic, it’s the niche sites where talented marketing candidates hang out with a sense of community — discussing their careers and experience. So here are the 10 best marketing job boards: 10. If you’re looking to fill a marketing role in technology, CrunchBoard can give you lots of visibility.

Top UK Performance-Based Recruitment Marketing Channels

Recruitics

To succeed at recruitment marketing, HR and talent acquisition professionals need to find the right mix of job advertising methods such as free job postings, credits and performance-based advertising. And, while free job postings and credits are two important methods of advertising jobs online , neither are as important as your performance-based media. This makes Adzuna one of our top performance-based recruitment marketing channels.

Recruitment Marketing Analytics: What Data to Measure

Rally Recruitment Marketing

With all of the time and effort you put into creating and maintaining your Recruitment Marketing campaigns, are able to tell what’s really working to attract and engage candidates? Are you able to show how effective your strategies are toward your company’s talent acquisition goals? It’s your Recruitment Marketing analytics data! Aren’t sure how you can begin to look at your Recruitment Marketing analytics data to highlight your team’s effectiveness?

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How Recruitment Data and Analytics Supports Talent Acquisition

Recruitics

It’s no surprise that recruitment today primarily takes place online. In fact, over the last 10 years the number of online job seekers has doubled. And while this means recruiters no longer need to rely on sifting through filing cabinets and mountains of CVs to make a hire, it doesn’t necessarily mean that recruitment has gotten easier. This tells the recruiter to post those jobs on Monster and to not waste budget on recruiting nurses through LinkedIn.

9 Talent Acquisition Tips For Startups

McQuiag

But when it's time to grow your team and bring on new staff, startups can face an uphill battle for great talent. So if you can’t necessarily compete on money, what are the main talent acquisition tips to consider if you’re just starting up? Use talent networks consistently.

What Bersin’s 2015 Talent Acquisition Factbook Tells Us About What’s Broken in Recruiting

SmashFly

Last week, Bersin by Deloitte released its 2015 Talent Acquisition Factbook, and the numbers tell the story that every talent acquisition leader knows firsthand: It’s costing more and taking longer to hire. Continue Reading → The post What Bersin’s 2015 Talent Acquisition Factbook Tells Us About What’s Broken in Recruiting appeared first on SmashFly Blog.

Maximizing Your Recruitment Marketing with Programmatic

Proactive Talent

You can apply the same thought to recruitment advertising. Employers have vastly varying recruitment needs from the hard-to-fill nature of high-tech and medical science to the high volume hiring of retail, service workers and warehouse employees. However, no matter the industry, I always ask my clients, “Are you getting the most out of your recruitment advertising spend?” we need 10 applications and an average CPA is $15 per applicant x how many jobs).

4 Recruitment Marketing Trends to Watch in 2017

Recruitics

For Recruitics, it’s been a monster year. Not only are we continuing our growth, but we recently launched Job Slot Optimization and have continued our roll out of End-to-End Analytics. With that said, let’s look at four recruitment marketing trends to watch in 2017. Recruitment Marketing Trends to Watch in 2017. Companies today are growing, and businesses are looking towards top talent to be their primary drivers of this growth.

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Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This isn’t a topic I’ve seen explored much from a Recruitment Marketing perspective, but I think it’s worth talking about because it can be easy for organizations to prioritize hard marketing approaches at the expense of soft marketing – but both are really important! First off, what is hard and soft marketing? Leveraging programmatic job ads.

[PODCAST] Cliquify – The Importance and Effectiveness Of Visual Job Ads with Amit Parmar

Recruiting Daily

Cliquify – The Importance and Effectiveness Of Visual Job Ads with Amit Parmar We have a great show for you today! We have Amit Parmar here from Cliquify to talk about the importance and effectiveness of visual job ads. Blog Posts Featured News Podcasts Recruiting Tech Branding Job Boards Marketing RecruitingDaily Podcast RecruitingLive! with William Tincup Recruitment Marketing Talent Acquisition Technology

[PODCAST] Storytelling about PandoLogic with Jason Putnam

Recruiting Daily

Jason is an expert in all things programmatic job advertising. Blog Posts Featured News Podcasts Recruiting Tech Use Case Podcast Hiring HR HR Technology Job Boards Marketing Programmatic Recruiting Software Recruitment Marketing Talent Acquisition Technology The Use Case Podcast

How Recruitics is Providing Better Recruitment Marketing Solutions

Recruitics

But for Recruitics, we’re still rolling full steam ahead. We’re excited to get out to these events, talk about recruitment marketing best practices, and participate in a number of educational sessions. If we’re being honest, however, the thing we’re most excited about is to talk to all of you about the number of advances we’ve made in our mission to make it easy for companies to find great talent.

Why You Should Supplement Recruitment Marketing with Social Media

Recruitics

It goes without saying that the recruitment landscape has changed dramatically over recent years. One such development in the space that has captivated recruiters is the use of social media in talent acquisition. When people think of social media as a recruitment tool, they immediately think of LinkedIn or Glassdoor. Staffing agencies, employers and job boards alike have begun putting budget behind platforms like Facebook, Twitter and even Instagram.

WEBINAR: How to Make Social Media Buys for Recruiting – The Talent Acquisition/HR Leader’s Guide

Fistful of Talent

Posting jobs on social media is the minimum — and in today’s competitive recruiting world the minimum isn’t enough. That’s why we here at FOT put together a webinar comparing, contrasting, and ranking the top social media platforms for recruitment marketing advertising. We cut through the noise and help you make smart recruiting decisions with your recruitment marketing budget related to social. We love recruiters at FOT.

How Job Boards Retain Clients, Drive Quality Traffic and Increase Revenue

Recruitics

Editor’s Note: Recruitics is now accepting requests for early access to our FREE recruitment marketing analytics dashboard, Recruitics Analytics, which will launch in the summer 2017. To learn more about FREE Recruitics Analytics, and to get early access to our new dashboard, click here. Recruitics is a recruitment marketing analytics and automation platform that makes it easy for companies to achieve amazing results from their talent acquisition strategy.

“Post and Pray” Actually Takes More Work Than Recruitment Marketing!

Fistful of Talent

I read a great post over at Social Talent recently, written by Manna Shah, titled “ Why You Should Stop Posting on Job Boards, Now! ” Shah laid out the workflow between going out on job boards and posting jobs, versus going out and specifically sourcing for the candidates you actually know will fit the opening you are recruiting for. In talent acquisition, we have the ability to work smarter, but we keep making the work harder decision.

Measure Performance and Value with the Right Recruitment Marketing Analytics Data

Rally Recruitment Marketing

With all of the time and effort you put into creating and maintaining your Recruitment Marketing campaigns, are able to tell what’s really working to attract and engage candidates? Are you able to show how effective your strategies are toward your company’s talent acquisition goals? It’s your Recruitment Marketing analytics data! Aren’t sure how you can begin to look at your Recruitment Marketing analytics data to highlight your team’s effectiveness?

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Google for Jobs Is Incredible, but Your Jobs Aren’t on It!

Fistful of Talent

Recruiters, if this scenario makes you cringe, let me clue you into something most don’t know about Google for Jobs. There is a good chance your jobs aren’t being invited to the party either. In order for your job to be included on Google for Jobs, or for your job to be “crawled” regularly by the site, YOU have to program some important data within the job board itself. Why is being on Google for Jobs important?

Using Recruitment Marketing to Boost your Candidate Pipeline

BlueWave Resource Partners

The concept of Recruitment Marketing is one of the least talked about and least utilized concepts in the talent acquisition space right now. Recruitment Marketing is basically every part of the talent acquisition process that indirectly interacts with a candidate.

How Talent Acquisition should think about paid media spend

Select Software Reviews

It’s the end of the year, and you’re probably trying to figure out where to allocate budget to the various places you are attracting talent. Maybe you’ve got a long list of job boards and publications, or maybe you’re just choosing between Indeed and Glassdoor.

Best Recruitment Marketing Articles of the Week 5.18 to 5.22

SmashFly

You know what that means: Our weekly feature on the best articles in recruitment marketing and other talent acquisition trends. Content of the Week How to Be the Amazon of Recruitment: Know Your Candidates from SmashFly Technologies Who doesn’t want to be. Continue Reading → The post Best Recruitment Marketing Articles of the Week 5.18 YES—Friday is here again!

2018 Recruiting Checklist for Directors of Talent Acquisition

Yello

Is your team looking to recruit and hire top-notch employees? Is your budget tight and job requisition list a mile long? We have rounded up the top low or no-cost options to ensure the best talent looks at your company before the competition. This recruiting checklist will help you re-focus your recruitment marketing efforts, improve your company’s candidate experience and make top talent actively pursue your brand. Talent Pipeline.

Recruitics Announces End-to-End Recruitment Marketing Analytics

Recruitics

Recruitics Analytics™ now enables employers to track the effectiveness of their advertising ROI to the cost-per-hire. NEW YORK, NEW YORK–Recruitics, a leading recruitment marketing analytics and automation platform, will be exhibiting and showcasing the latest iteration of Recruitics Analytics™, including the integration of end-to-end recruitment metrics, at Bullhorn Engage in Boston on June 8-10. You can find Recruitics online at [link].

HireClix Continues to Grow – Come Join Us

Good To Know

The acquisition of Meritage brings us many things, but most importantly, it brings us Kara Yarnot, while demonstrating the exciting growth path. Continue Reading → Employment Branding HireClix HR Tech Job Boards Recruitment Recruitment Marketing Recruitment Technology Talent Acquisition Talent Acquisition Technology UncategorizedNot for nothing, but things are a’cookin at HireClix.

Recruitment Marketing Industry Highlights From Q1 and Q2 2016

Recruitics

The recruitment marketing industry is best depicted as an ever-changing landscape. Therefore, to cap off the close of Q2 and welcome in the second half of 2016, we put together the following recap of some of this year’s biggest stories thus far: Job boards and aggregators continue to optimize the candidate experience for staffing: Today, recruitment–and most importantly, the job search–occur primarily, if not entirely, online.