article thumbnail

Top 5 Takeaways from the Appcast 2021 Recruitment Marketing Benchmark Report

Rally Recruitment Marketing

In an uncertain labor market, it’s crucial to understand your recruitment advertising performance so that you can optimize your budget, improve return on investment (ROI) and attract qualified talent. 2021 Recruitment Marketing Benchmark Report Takeaways. Takeaway #2: Mobile apply is here to stay.

article thumbnail

4 Ways Your Job Ads Can Inform Your Organic Recruitment Marketing Strategy

Rally Recruitment Marketing

The main purpose of job ads may be to drive applications, but did you know they can also be used to inform different aspects of your Recruitment Marketing strategy? Rally note: Check out our library of free Recruitment Marketing tools to take the tactics covered below even further. .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Rethink Your Recruitment Marketing Content Strategy for 2020

Rally Recruitment Marketing

Years ago, when I first transitioned my role from recruiting to employer branding, the world of Recruitment Marketing looked a little different. All those ads, blogs, emails, social posts, news stories, podcasts, videos are coming at us faster than our brains can consume it. So, we miss a lot.

article thumbnail

3 Concrete Ways Recruitment Marketers Can Improve the Job Application Process

Rally Recruitment Marketing

As mentioned at the start of this blog, a lengthy apply process is the number one factor that is going to drive candidates away. Improve job search on mobile to boost conversion. One way to increase mobile conversions is to make sure your jobs are easy to sort through and learn about. The results.

article thumbnail

Why Recruitment Marketers Must Understand Mobile Job Search Behavior

Recruitics

I’d even go as far as guessing that a significant number of you are reading this on your mobile device right now. By understanding mobile trends, I was able to make two quick predictions that engaged our readership by speaking directly to them about their behavior. So, why is this important?

Mobile 113
article thumbnail

Modern Recruitment Marketing Strategies

Proactive Talent

As 2019 propels forward, recruiting leaders and talent acquisition teams have much to consider and prioritize when it comes to recruitment marketing. These important questions can be a very daunting endeavor, especially with limited time, resources and recruiting tasks at hand. Automate your social.

article thumbnail

How Syneos Health Achieved a 10x Increase in Daily Application Rates

Rally Recruitment Marketing

While Syneos has used Recruitment Marketing technology for over a decade (they were actually one of the first companies to try it!), Their success was recognized with a 2021 Rally Award for Best Use of Recruitment Marketing Technology! Check out our blog 6 Resourceful Ways to Use Text Recruiting Now.