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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

We all strive each day to develop our company’s DEI initiatives and to showcase our diverse and inclusive cultures in our talent attraction strategy. Practitioners need to define the specific strategies and tactics they’re using to attract and recruit diverse talent, and be ready to present the results.

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8 Lessons from the Best Recruitment Marketing Campaigns

Rally Recruitment Marketing

Companies face the dual challenge of not only reaching potential candidates through crowded job boards and noisy social media channels, but then compelling candidates to consider changing jobs. This is where the power of effective Recruitment Marketing comes into play.

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An Interview with Lori Sylvia: The importance of a Recruitment Marketing content strategy

Rally Recruitment Marketing

Talent acquisition and recruiting is no longer a linear process. In today’s market, all talent acquisition, HR, Recruitment Marketing and employer branding practitioners need to be focused on how they’re going to gain a competitive advantage over other employers. Lori: Absolutely!

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Top 12 Rally Resources for Recruitment Marketing Beginners

Rally Recruitment Marketing

When you are trying to begin using Recruitment Marketing strategies, you may not know what to do or where to start. Most talent acquisition and HR professionals are not trained in marketing, so it’s understandable that strategies like social media marketing, content marketing and employer branding can seem a bit daunting.

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8 Tips for Creating a Winning Recruitment Marketing Content Strategy

Rally Recruitment Marketing

In Recruitment Marketing, we know it’s all about the content. But we’re not just talking about job listings here; it’s the stories you tell that make people sit up, take notice and become interested in working for your company. ChenMed’s careers blog is a rich resource for healthcare workers.

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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Start by looking in your job postings. How do they describe job responsibilities?