Remove Diversity Remove Employer Branding Remove JazzHR Remove Social Media
article thumbnail

4 Candidate Engagement Strategies That Appeal to Millennials and Gen Z

JazzHR

Engage job seekers on social media. As a result, both groups expect to interact with employers online before applying for open positions. Use videos and graphics to share your brand story on social media. Show off your organizational culture with branded content.

article thumbnail

The Why & How of using Instagram as a Recruiting Tool

JazzHR

While companies have been using social media platforms such as Facebook, Twitter, and LinkedIn to recruit for some time, more recently Instagram has been gaining traction as an effective hiring tool. Instead, it’s a way to attract active and passive job seekers by building up your employer brand.

Tools 149
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 SMB Recruiting Best Practices for 2017

JazzHR

But recruiters identified “employer branding” as the top area in which they would like to invest more. Employer brand messaging should focus on culture and career growth. Future trends to watch: diversity and screening automation. Here are four tips to get started: Focus on your brand. Offer career growth.

SMB 120
article thumbnail

10 Expert Talent Attraction Tips for Today’s Recruiters

JazzHR

4) Build an inclusive, diverse work environment An inclusive work environment starts with a diversity-focused hiring strateg y, where you deliberately seek out and consider candidates from different backgrounds, experiences, and perspectives. An important facet of employer branding is recruitment marketing.

SMB 156
article thumbnail

What the Best Small Business Hiring Strategies Look Like

JazzHR

At the macro level, a strong (read: well-coordinated and -executed) hiring strategy offers two benefits for SMBs: Well-designed hiring strategies help increase brand visibility, showcase one’s company culture, and create an attractive employer brand that draws in top-tier, active job seekers.

article thumbnail

5 Benefits of Taking a Marketer’s Approach to Your Recruiting Strategy

JazzHR

Recruitment Marketing Powers Your Employer Brand . Even before someone opts to become an applicant, they’ll have a chance to evaluate your employer brand. Savvy recruiters anticipate this and act ahead of time to ensure a brand’s strength and encourage its resonance with top talent. . Broader reach.

Benefits 194
article thumbnail

The Top Recruiting and Hiring Challenges SMBs Face Today

JazzHR

Then, use their feedback to enhance your culture and feature messaging around your improvements in your job descriptions, career site copy, candidate outreach, and social media posts. Remember: Employer branding is basically storytelling. Your dedicated human resource professional or team has a lot to manage daily.