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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing! We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.

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How To Know If Your Careers Site Isn’t Converting Applicants (And What to Do About It)

Rally Recruitment Marketing

Each month, hundreds (if not thousands) of people are coming to your careers site to learn about your careers and view your job descriptions. For many of these people, you are spending money to get them there with the hope (maybe even expectation) that they apply to your jobs. My guess: not as many as you’d like. .

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The Impact of COVID-19 on Recruiting Benchmarks

Rally Recruitment Marketing

I reached out to Leah Daniels, SVP of Strategy at Appcast, to understand the impact of COVID-19 on recruiting benchmarks and budgets, get her outlook on the second half of 2020 and discuss strategies and tactics that talent acquisition and Recruitment Marketing practitioners can use to stay agile during this challenging time.

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Recruiting Challenges and Opportunities in Today’s Labor Market

JazzHR

Chatbots and intelligent candidate messaging (45%), job recommendations on career sites (41%), email and recruitment marketing content (39%), and screening candidates via automated messages (39%) are the top AI approaches currently leveraged in the hiring process.

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Tips for Creating a Positive Candidate Experience

JazzHR

To accomplish this, establish a well-developed, easily navigable careers page that contains a clear, well-articulated job description for each open role. Make sure it links out to essential candidate resources like recruiting videos, benefit summaries and hiring process overviews. Ready to level-up your hiring process?

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How a Candidate Experience Survey Can Boost Talent Acquisition

JazzHR

Here’s what happens when surveys are inserted at each step of the recruiting process: 72% increase in “great” candidate experience ratings when candidates are asked for feedback on their initial research process. . 148% increase when asked for feedback on a screening or interview. . Job description. Why It Works.

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5 Ways Technology Can Help You With Diversity Recruiting

Social Talent

An often overlooked bottleneck to diversity is a job posting that may be turning off otherwise interested candidates. For example, research has found that a job posting using too many masculine-type words such as aggressive or challenging in your job description can dissuade female candidates from applying. FREE EBOOK.

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