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Unlocking Employer Brand Success: Measuring Brand Influence

Rally Recruitment Marketing

As talent acquisition continues to evolve and employer branding becomes more and more sophisticated, proving the results of these efforts can be a challenge. You have an array of metrics, but none that holistically and accurately represents the nuanced success of your employer brand strategies.

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Social Media and Employer Brand Awareness

ExactHire Recruiting

“Don’t use social media to impress people. This quote by Dave Willis, an author, accentuates the power of social media in today’s society. With the use of social media, individuals are connected to each other through networks, connections, followers, and friends no matter their physical location. billion social media users…4.74

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What it Takes to Create an Award-Winning Employer Brand

Rally Recruitment Marketing

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. ADT tied for second place in the 2023 Rally Awards for Best Employer Brand Launch.

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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Look for touchpoints that may be negatively impacting conversion and employer brand perception.

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Employer Branding: Take Your Brand From 0 - 60

Speaker: Tiffany Lee, Head of Global Employer Brand, HomeAway

So, you just discovered employer branding, but implementing it seems harder than fitting into your skinny jeans after Thanksgiving dinner. Which social media platforms should you have? How will you decide where to spend your budget?

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Linking Employer Branding and Employee Engagement | ClearCompany

ClearCompany Recruiting

It was updated with new information and best practices around employer branding and employee engagement in July 2023. You’re creating hiring and onboarding processes; building up your employer brand; monitoring HR metrics ; managing payroll; fostering employee engagement ; and so much more.

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Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. Fortunately, leading us out of this information dead zone is data!

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Don't Let Them Leave Mad - Offboarding with Empathy

Speaker: Caroline Vernon, Director of Sales, CareerArc

Informing employees they are losing their job is a difficult and stressful task. That is when providing a way for the employee to get back on their feet as quickly as possible becomes crucial in parting peacefully with the employee all while protecting and preserving the employer brand. Termination. Separation. Redundancy.