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Winning Social Media Campaigns from the Rally Awards

Rally Recruitment Marketing

Social media is one of the most important channels to attract, engage and recruit talent. Each channel’s content style is different and there are differences among their audiences too, so it’s critical that we know how to build a social presence that’s channel-specific yet true to our employer brands.

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Social Media Takeovers: How TTEC increased intern engagement by 40%

Rally Recruitment Marketing

A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a social recruiting campaign to celebrate National Intern Day.

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Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. Before we get into the campaign, let’s meet Lisa Kay Davis and Kyndrl.

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5 Considerations for When Hiring your First Employer Brand Leader

Rally Recruitment Marketing

More companies are realizing the value of having a team member dedicated to employer branding, and I’m seeing so many job postings that are searching for unicorns. . I recently started as the Manager of Employer Brand at 1Password. Here, and at both of my previous employers, I was the first employer branding hire.

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Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. Engagement rate of your content (i.e. Consider using the S.M.A.R.T

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3 Ways to Use TikTok to Boost Your Employer Brand

Rally Recruitment Marketing

That being said, since the platform is new and different from other channels in our typical Recruitment Marketing roster, some employers are still considering how to jump in. To help you get started, here are 3 ways that you can use TikTok to boost your employer brand. TikTok is one of the fastest growing social media platforms.

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4 More Ways to Break Through In Your Employer Branding from RallyFwd

Rally Recruitment Marketing

Check them out below, and be sure to access the full RallyFwd Virtual Conference on demand at your convenience for even more ways to upgrade your Recruitment Marketing and employer branding toolkit. Session: Aligning Your Candidate Experience and Employer Value Proposition. Kandi DeRenzis, Talent Brand Manager, Capital One.