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7 Data Points on the State of Recruitment Marketing for 2023

Rally Recruitment Marketing

2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. Dive into the poll results to see how your strategy compares.

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Q&A With Liz Gelb-O’Connor, Recruitment Marketer of the Year

Rally Recruitment Marketing

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. The ADP team also received a 2021 Rally Award for Best Careers Social Media.

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

Social media is one of the most important talent attraction strategies that every employer can use today. It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads.

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How to Spend Your Recruitment Marketing Budget in 2023

Rally Recruitment Marketing

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

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Social Media Holidays: The Ultimate List for Recruiting

Rally Recruitment Marketing

Many of these national days have become known as social media holidays, generating a tsunami of content from both individuals and companies to get in on the conversation. Social Media Holidays for Recruiting. Showing the fun side of your culture on the last Friday in January can be a key talent attraction strategy.

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5 Considerations for When Hiring your First Employer Brand Leader

Rally Recruitment Marketing

Here are 5 considerations to make and questions to ask the hiring manager and key stakeholders before posting the job description for your first employer brand professional. . This role has historically sat on either the marketing or people operations team, and often acts as a liaison between the two. What team will they be on?

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5 Innovative Employee Videos: How Top Brands Won a Rally Award

Rally Recruitment Marketing

Creating compelling and engaging video content is one of the most important strategies we can use in Recruitment Marketing and employer branding. It takes strategy, planning and creativity, and then the right promotion behind it to ensure the videos have impact and influence on talent attraction.

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