article thumbnail

8 Tips for Creating a Winning Recruitment Marketing Content Strategy

Rally Recruitment Marketing

In Recruitment Marketing, we know it’s all about the content. The winners of the Best Content Marketing category in the Rally Awards have shown us how it’s done right. In this blog post, we dive into the Rally Award-winning strategies of Nestlé USA , Dell Technologies , Kyndryl , ChenMed and Booz Allen.

article thumbnail

Recruitment Marketing Strategies that Boost Engagement

Rally Recruitment Marketing

After nearly a year and over 1,000 pieces of content, we’re premiering hot-off-the-press data from Rally® Inside , our new Recruitment Marketing analytics and benchmarking platform, to learn what a successful, high-engagement social recruiting strategy looks like. . Why should recruitment marketers measure engagement?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Q&A With Liz Gelb-O’Connor, Recruitment Marketer of the Year

Rally Recruitment Marketing

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. Rally: How did you get started in Recruitment Marketing? Now, let’s meet Liz!

article thumbnail

The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

article thumbnail

Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. Based on everything we learned in 2020, it’s a good idea for us to keep our Recruitment Marketing plans and budgets flexible this year. Tell employee stories through video.

article thumbnail

5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. While this empowerment was refreshing, my time and resources were limited. You’ve got this!

article thumbnail

RallyFwd May 10: Join us to Reimagine Recruitment Marketing

Rally Recruitment Marketing

unemployment rate relatively unchanged over the past year at 3.5% , employers need a strong employer brand that differentiates their employee experience and the know-how to embrace new strategies and channels to attract passive talent to their company. The question is, how do you recruit people who aren’t actively looking for a job?