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New Report: The State of Employer Branding and Recruitment Advertising

JazzHR

JazzHR partnered with HR.com’s HR Research Institute to produce the “The State of Employer Branding and Recruitment Advertising.” Less than half of survey respondents said their employer brand does a good or excellent job of attracting qualified candidates. See a demo of JazzHR today.

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5 Tools For Effective Employer-Brand Content on Social Media

JazzHR

Employer brand is a company’s reputation in the eyes of potential employees. Working on an employer brand is critical to attract new talents and make the hiring process easier, faster and less expensive. It is not surprising, that major brands invest more and more in the development of their reputation.

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5 Benefits of Taking a Marketer’s Approach to Your Recruiting Strategy

JazzHR

Paid advertisements. Recruitment Marketing Powers Your Employer Brand . Even before someone opts to become an applicant, they’ll have a chance to evaluate your employer brand. Even before someone opts to become an applicant, they’ll have a chance to evaluate your employer brand. Email drip campaigns.

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3 Overlooked Parallels Between HR and Marketing

JazzHR

If your employer brand, which is really your company’s reputation , is tainted with negative feedback, potential candidates will be wary of engaging. . An advertising campaign that highlights ethical or socially responsible practices (28%). But companies do have an outlet to generate positive and authentic third-party feedback.

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How Quality Career Pages Attract Quality Candidates

JazzHR

Or a page advertising a web developer position that doesn’t load correctly. While these examples clearly show that the employer desperately needs some help, they aren’t exactly engineered to tempt top talent. . This enables curious candidates to get familiar with your employer brand before applying. Error-free.

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4 Candidate Engagement Strategies That Appeal to Millennials and Gen Z

JazzHR

Tell your brand story. Millennials and Gen Z interact with an average of 90 minutes of advertising every day. Effective brand stories are human. Brand ambassadors lend authenticity to your recruitment campaigns. Post testimonial videos online to lend your employer brand a friendly face.

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HR Tech Vendors Offering Discounts to Support Employers

Rally Recruitment Marketing

We launched a no-cost recruitment advertising grant program to support finding talent to fill these essential roles. Bayard Advertising – Launched Hiring Again, a free job board for people laid off as a result of COVID-19. Chris Forman: Any governmental agency, NGO, healthcare system, or organization in the U.S. Learn more here.

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