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5 Innovative Employee Videos: How Top Brands Won a Rally Award

Rally Recruitment Marketing

Creating compelling and engaging video content is one of the most important strategies we can use in Recruitment Marketing and employer branding. A great video can capture the essence and authenticity of our employee experience and company culture, like nothing else really can.

Video 221
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6 Takeaways From RallyFwd to Evolve Your Recruiting and Recruiting Marketing Strategy

Rally Recruitment Marketing

At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . Human touch.

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

I could tell you that consistent participation, offering inclusive benefits and sharing stories of employees comfortable being their authentic selves at work all convey real support for me, but to someone else, support may mean something completely different. Kathleen (She/Her). Support through education. Sean (He/Him). Craig (He/Him).

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Expert Q&A: How to Capture Remote Employee Stories

Rally Recruitment Marketing

This shift has major implications for our Recruitment Marketing strategies and how we capture content like employee stories. Employers can use The Muse as a platform to attract and hire talent by providing an authentic look into their company culture, workplace and values through employee storytelling. Katy: Authentic content.

How To 419
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3 Proven Strategies to Localize Your Global EVP

Rally Recruitment Marketing

The first step in any Recruitment Marketing strategy is to uncover your EVP. While your various offices and locations may have their own culture, your overarching EVP should reflect the common experiences across your company. Solidify your global EVP. This passion might be expressed a bit differently though for each group.

Strategy 377
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How Employers are Celebrating Black History Month

Rally Recruitment Marketing

February is Black History Month — a time when we reflect on all of the contributions Black Americans have made throughout the country’s history, to celebrate Black American culture and achievements, and to acknowledge how much work we still must do to end systemic racism and inequality. NASA: Sharing the stories of Black employees.

Film 395
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Maximize your return-to-work plans for great recruitment marketing content

Stories Incorporated

Make no mistake, these decisions say a lot about culture. But, your decision about how work will get done and how employees will connect with one another after a global pandemic is rife with insight into your culture, whether you intend it or not. That all adds up to an opportunity for you, talent and culture communicators.