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8 Lessons from the Best Recruitment Marketing Campaigns

Rally Recruitment Marketing

Companies face the dual challenge of not only reaching potential candidates through crowded job boards and noisy social media channels, but then compelling candidates to consider changing jobs. This is where the power of effective Recruitment Marketing comes into play.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing! We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.

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Top 12 Rally Resources for Recruitment Marketing Beginners

Rally Recruitment Marketing

When you are trying to begin using Recruitment Marketing strategies, you may not know what to do or where to start. Most talent acquisition and HR professionals are not trained in marketing, so it’s understandable that strategies like social media marketing, content marketing and employer branding can seem a bit daunting.

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Inside Labcorp’s Award-Winning Recruitment Marketing Campaign

Rally Recruitment Marketing

Traditional recruiting methods weren’t enough to fill the critical positions that Labcorp had open in Madison. So the Labcorp team went big and bold, launching a multi-channel, 4-month Recruitment Marketing campaign that included recruitment ads on billboards, bus wraps and even print flyers mailed to homes in the area.

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9 Recruitment Marketing Trends for 2023

Rally Recruitment Marketing

Rally Recruitment Marketing is a thriving community of 45,000 professionals (and growing!) across recruiting, HR, marketing and communications. Although some sectors are experiencing layoffs, it’s still a highly competitive talent market. We learned some very interesting trends about Recruitment Marketing in 2023!

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Q&A With Liz Gelb-O’Connor, Recruitment Marketer of the Year

Rally Recruitment Marketing

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. Now, let’s meet Liz! The ADP team also received a 2021 Rally Award for Best Careers Social Media.

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Q&A With Whitney Wallace, Recruitment Marketing Rising Star

Rally Recruitment Marketing

Each April, the Rally Awards honors a shortlist of practitioners who have been in a full-time Recruitment Marketing role for 1-3 years and have made an impact helping to transform the talent acquisition strategy at their company to one that’s brand-led and marketing-driven. So let’s meet our Rising Star!