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5 recruitment marketing trends: 2022 Social Recruiting Benchmark Report

CareerArc

Which begs the question: which recruiting trends are worth the investment? Our brand new 2022 Social Recruiting Benchmark Report—which synthesizes data from over 33 million social recruiting job views/clicks and nearly 10 million apply-clicks in 2021—serves to answer those questions. That’s a savings of 68.2%.

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What Does an Award-Winning Careers Social Media Presence Look Like?

Rally Recruitment Marketing

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your Recruitment Marketing strategy? Simple: enhance your social media presence. . But that can be easier said than done.

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Winning Social Media Campaigns from the Rally Awards

Rally Recruitment Marketing

Each channel’s content style is different and there are differences among their audiences too, so it’s critical that we know how to build a social presence that’s channel-specific yet true to our employer brands. UBS launched a successful social recruiting campaign to attract highly sought after tech talent.

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3 Takeaways from the 2021 CareerArc Future of Recruitment Study

Rally Recruitment Marketing

To find out, we turned to the 2021 CareerArc Future of Recruitment Study. . After all, the last thing you want is a misinformed public review profile, as the study also found that a 1-star rating on an employer review site will turn away nearly 1 in 3 job seekers. Social media and social recruiting software.

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35 need-to-know social media recruiting statistics in 2022

CareerArc

So you’ve heard about social recruiting , but you’re not convinced. With all the talent acquisition strategies out there, should you really be investing in recruiting on social media ? Job board usage (by job seekers) has declined 13% since 2020. However, job board usage by job seekers has declined 13% since 2020.

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5 stats that prove the importance of employee advocacy on social media

CareerArc

For more on employee advocacy and how to use it to scale your talent acquisition and social recruiting efforts , see here. Understanding the importance of employee advocacy on social media. As one of our clients shared , when they first started with social recruiting, they saw results on Facebook overnight.

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6 Must-try Talent Acquisition Strategies for 2022

CareerArc

Recruiting spend has gone up. Compared to 2020, cost per application (CPA) rose by 43%, and cost per click (CPC) by 53% in 2021 —nearly 5x higher than the 11% CPC increase observed in 2020. Employee spotlights are a cornerstone in any employer brand and social recruiting strategy. No, you’re not crazy.