article thumbnail

4 Candidate Engagement Strategies That Appeal to Millennials and Gen Z

JazzHR

Use vibrant imagery and videos to capture the attention of these job seekers. Members of Gen Z watch almost six times as many videos as they read articles and blogs. Use videos and graphics to share your brand story on social media. Automated emails, newsletters, articles and videos keep candidates in the pipeline engaged.

article thumbnail

6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

If you haven’t yet dipped your toes into the world of programmatic recruitment advertising, you’re likely losing talent to organizations that are using such technology. . This is because the old way of human-driven job advertising requires recruiters to manually manage too much at once. Deliver personalized candidate experiences.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Video and Job Advertising: The Perfect Marriage

Social Talent

Over the last few years, online video has quickly become a key way for people to satisfy their information and entertainment needs. According to Cisco , video will account for 82% of all consumer internet traffic by 2020 – an incredible statistic! Why You Should Be Doing Video. And in the sales world, video is king!

article thumbnail

Recruitment Marketing: How to Finally Prove which Strategies Generate Applicants

Rally Recruitment Marketing

Today’s Recruitment Marketing strategies are much more comprehensive (and mature) than simply advertising jobs on job boards. Every week, you spend hours crafting social media posts, sending candidates targeted emails, promoting hiring events and running digital ads to bring candidates to your careers site.

article thumbnail

Ghosted by Top Talent? Recruiters, You Might Be the Problem

Hiretual

In fact, the two-way interactions between recruiters and candidates is one that's been heavily scrutinized and has been monitored with terms like “ positive candidate experience ,” “ effective candidate engagement ,” and at times, “ghosting.” Keirsten later listed the reasons why ghosting might occur.

eBook 114
article thumbnail

Why It’s Time to Reframe the Value of Recruitment Marketing

Rally Recruitment Marketing

Check out my other video if you want to learn more about what Rally Inside does. I was leading marketing for a division of a Fortune 100 company, and the marketing strategy I walked into consisted of two things: print advertising in industry magazines and trade shows. The ‘why’ behind Rally Inside.

article thumbnail

6 Ways to Celebrate National Nurses Week as a Recruitment Marketer

Rally Recruitment Marketing

This type of content is receiving 70% more candidate engagement than individuals jobs content, so if you want to stand out to nursing candidates, make it a priority! This post from Affiniks International is advertising their need for a type of nurse, not someone to fill a specific role.