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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. You can’t take on everything at once, so how do you prioritize?

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. In this blog post, I’ve summarized the key points to help you improve your candidate experience.

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Why Job Boards Are Partnering with AI Recruiting Vendors

Leoforce

At the same time, industry suppliers are needing to think outside the box when it comes to technical innovation, especially if they want to stand out from the competition. For traditional job boards, this has required a real step-change in their approach. And it doesn’t stop there. Boosting the Candidate’s Experience.

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The Importance of an Employer Branding Strategy

Hireserve

Whether your business is aware of it or not, it has an employer brand. Attracting and retaining the best talent is going to be a challenge, requiring businesses to understand and communicate their employer brand more effectively. What is an employer brand? .

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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Together with Jessie Summerfield, Recruitment Marketing Specialist at Advocate Aurora Health , we presented how to track, measure and report on what’s working in Recruitment Marketing and employer branding through data. Talent network, job alerts, events: sign-ups (opt-in). Engagement. Email: opens, clicks and replies.

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Know your Recruitment Marketing funnel [Rally Inside]

Rally Recruitment Marketing

Candidates must become aware of your employer brand, consider what it’s like to work at your organization and be open to hearing about your career opportunities. If you’re putting effort into building awareness and consideration, you’ll see if those strategies are effective at driving candidate engagement.

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3 Steps to Create a Digital Job Advertising Strategy

Rally Recruitment Marketing

Paid social media ads and programmatic job advertising can help you get in front of qualified candidates, build interest in passive talent and refine your messaging and content using insights from A/B testing. Leah Daniels is the SVP of Strategy at programmatic job posting platform, Appcast. At a certain price point?