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Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. Check out Job Grader for this.

Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. Check out Job Grader for this.

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3 Easy Ways to Boost Your Employer Brand

JazzHR

Employer branding represents an organization’s reputation as a place of work, as well as its value proposition to its employees. In a crowded job market, your company’s employer brand is more important than ever. Building a positive employer brand is a worthwhile effort, but it can be resource-intensive. Create a culture of inclusivity. Also consider the type of benefits you highlight in job listings.

How to Sell Your Employer Brand in the Interview

ClearCompany Recruiting

In order to do this, it’s crucial to know how to sell your company, team and the specific position the candidate is interviewing for. When you sell a job to a potential employee , you’re effectively selling your company’s brand and what it’s like to work in your company. Let’s dig into what aspects come into play when it comes to selling your employer brand in the interview. Before the Interview. Company Culture is Key.

Writing Your Certified Nursing Assistant Job Descriptions

Hireology

And while it’s important to have a standout recruitment process, the hiring process begins with your job descriptions. . Here are some general guidelines to follow when creating an attention grabbing, search-friendly CNA job description. And for more home care and long-term care job description assistance, check out this resource. . CNA Job Requirements . CNA Job Description Outline and Best Practices.

10 Tips For Writing Job Descriptions

Glassdoor for Employers

Every month, as many as about 65 million job seekers come to Glassdoor to search for jobs. While ads can work wonders to attract informed candidates to your open roles, there is a lot you can do as an employer to ensure job seekers find your jobs postings online. Step one is to write a compelling job description to lure the ideal fit candidate to view and apply for your job. Pay Close Attention To Your Job Title.

5 Free Employer Branding Strategies You Can Utilize Right Now

Proactive Talent

Embracing “employer brand thinking” is the next evolution to modern recruiting. It helps candidates understand not only what the job and the company is all about, it helps them see the likelihood that they will fit in and be a match to the company’s DNA. Before you can build your employer brand and a strategy that supports it, you have to be able to define what your culture is , so start there! They should be your “go-tos” as brand ambassadors.

Know How: Create Job Descriptions to Hire Top-Tier Talents

Pragna Technologies

In the cut-throat competition of talent acquisition, the job descriptions play a significant role in attracting and landing top-tier talents. As a hiring manager, attracting talents with catchy job descriptions is essential if you want to hire high-performing candidates for your firm.

Employer Branding On A Budget

ClearCompany Recruiting

Brushing up our employer branding is the top initiative of our recruiting team while we pause hiring to evaluate market conditions during the COVID-19 outbreak. My goal in this post is to help you develop an employer brand using your existing team and resources.

6 Reasons Your Employer Brand Is Struggling

McQuiag

A strong employer brand is viewed as a necessity for attracting, recruiting, and retaining good people in a competitive market. All those factors boil down to how a brand is perceived in terms of a potential place of employment to candidates. Recruitment Employer Brand

Attract the Best Candidates with Employer Branding

ViziRecruiter

In a candidate-driven market , it’s extremely important to hone in on your employer brand to attract the best talent. Quality candidates seek out employers and organizations that fit their skill set and also their values. Companies with a strong employer brand often attract the best and brightest talent because they clearly communicate who they are, and what they stand for. Take a look at their career page or job listings as well.

Employer Branding Strategies from Working at Uber, WeWork and Autodesk

Ongig

If you’re into employer branding, you’re in for a treat. Below is my interview with Andrew Levy. Since then, Andrew has worked on the talent branding teams at WeWork, Uber and Autodesk. He’s got a unique background and he shares a bunch of useful employer branding nuggets. Does every company need an employer branding lead? Too many companies let their corporate brand stand on their own. Culture Decks.

What is the difference between Employer Branding and Recruitment Marketing?

Stories Incorporated

Reading Time: 7 minutes The way to attract talent has changed, and the key lies in understanding what is employer branding. And so, employer branding and recruitment marketing were born. . What is an employer brand? The official brand your company creates.

The Death of the Common Job Description

Glassdoor for Employers

The way people consume content has changed dramatically and it’s not stopping with job descriptions. The hot talent you’ve been hunting for isn’t going to read a boring, long job description and actually decide to apply. If people are actually clicking on your jobs, that’s awesome. Here are a few ways to tweak your job descriptions, put your creative thinking cap on and update your job descriptions: Think like a search engine.

Awesome Interview with “Employment Brand Boundary Breaker”

Ongig

Wow, I just listened to this podcast interview of the self-proclaimed “Employment Brand Boundary Breaker” Audra Knight (her real title is Recruitment Operations Manager for Tenable Network Security). And a shout-out to TA/Innovation consultant Matt Alder of the Recruiting Future Podcast who interviewed her — I enjoyed your interview style and am now checking out your other episodes.

Why Your Employer Brand is More Than Just Job Clicks

Glassdoor for Employers

Lately we’ve been hearing a lot about what makes up a company’s employer brand. What it’s not, is simply the sum total of the clicks you get on your job listings. You can’t measure employer brand on traffic to job listings or even to your company profile. Measuring employer brand by these factors is not only wrong, it means that you’re not leveraging your employer brand effectively to recruit the best talent.

6 Steps Proven To Boost Your Employer Brand

GoodTime

Great compensation alone no longer tops the list of “must-haves” for job seekers. Today, it’s all about how candidates perceive your company’s culture, a.k.a. your employer brand… and whether or not they can visualize themselves being part of it.

5 Simple Steps to Employer Branding Best Practices

Recruitee

If you think the first impression candidates have of you is when they walk in the door for an interview, think again. . Modern candidates have the freedom to pick and choose which employers and positions to pursue. There are sites like Glassdoor that offer anonymous employee reviews, social media platforms to post team photos on, and the other various nuances that make it seem hard to adopt employer branding best practices. Step 1: Company Values, Goals, and Culture.

3 Ways Hiring Managers Can Amplify Your Employer Brand

Social Talent

Employer brand has to be a part of your overall recruiting efforts in order to stay competitive in the war for talent. Harvard thinks CEOs should own the brand. And, even if your C-suite is engaged in your employer branding efforts, it’s doubtful they are going to take time to help actually execute a plan. Your hiring managers are the sleeping giants you’ve been hoping would wake up and help you build your brand.

5 Creative Job Description Examples From Top Companies

ConveyIQ

Putting together requirements, facts and perks for a job description takes creativity and attention to detail. If you need a little motivation, take a look at how these top companies are taking their job reqs to the next level, serving up their employer brand with engaging titles, attention-grabbing career pages, videos and more. . What’s My Job Title, Again? Want an eye-catching job description? Conveying Company Culture.

6 Employer Branding Techniques You Need to Know About

Spark Hire

After all, you can’t tell a can of caviar from a can of cat food without some branding. This is what it’s like for job seekers researching your company, when you don’t have a clear employer brand. The way you market yourself as an employer to potential employees affects whether they want to work for you or not. A 2015 survey from CareerArc found 75 percent of job seekers consider a company’s employer brand before applying with them.

Your Dealership’s Checklist for Building a Strong Employment Brand

Hireology

A strong employment brand can help your dealership stand out from the competition and attract top candidates in today’s competitive job market. Your employment brand can even help you reach quality candidates who might not have otherwise been looking for a job – 84% of candidates would consider leaving their current company if another company with an excellent reputation or brand offered them a job. Job Descriptions That Stand Out.

Employer Branding: Fad or Future? The Expert Review

Beamery

Branding building has been part and parcel of the marketing process for years. Job applications are starting to receive the same scrutiny as any other purchasing decision. Everyone wants to know what your company culture is like and how happy your employees are – it’s up to recruiting departments to use employer branding to make sure candidates like what they see. Is employer branding important? Employer Branding is nothing new.

What Counts with Candidates? Company Culture and Values

Rally Recruitment Marketing

Job seekers now place more value on a company’s culture and mission than they do on compensation when deciding whether or not to apply. . This interesting insight into what job seekers consider when looking at new opportunities and potential employers comes from Glassdoor’s 2019 Mission & Culture Survey. 77% say they would consider a company’s culture before applying. . Fun and an exceptional customer experience are at the core of the Zappos culture.

What is Employer Branding and Recruitment Marketing?

Stories Incorporated

As candidates are acting more and more like consumers, employers have had to adapt. And so employer branding and recruitment marketing were born. . Employer brand is your company’s identity as an employer. What is employer brand? Employer brand is the company’s identity as an employer. Several factors go into your employer brand: . Larger industry trends can affect your employer brand, too.

How Employer Branding Can Solve Your Recruiting Challenges

Glassdoor for Employers

It’s better to be a job seeker right now than an employer looking to fill a job opening. At least that’s what any reasonable person would surmise from the Bureau of Labor Statistics ’ report that the number of unemployed persons per job opening was 0.9 Recruiters are struggling with everything from shrinking candidate pools to candidates ghosting during the interview process to candidates accepting job offers and then just never showing up.

Employer branding: important or illusion? The expert review

Beamery

Branding building has been part and parcel of the marketing process for years. Job applications are starting to receive the same scrutiny as any other purchasing decision. Everyone wants to know what your company culture is like and how happy your employees are – it’s up to recruiting departments to use employer branding to make sure candidates like what they see. Is employer branding important? “Employer Branding is nothing new.

How to communicate company culture changes: Recruitment marketing tips

Workable

But right after the first interview runs, you realize that the majority of interviewees are confused about your new workplace setup. Since the COVID-19 pandemic began, loads of businesses have experienced a culture shift. Top recruitment marketing tips for company culture changes.

How to do a developer-friendly employer brand overhaul for 2020

Stack Overflow

While there are more than 223,000 open job listings for software developers in the United States alone, only 35,000 computer science majors are graduating from U.S. Here are some key elements of building a developer-friendly employer brand. Culture.

How to Write a Job Description

Vervoe

But, on the other side of the hiring equation, job seekers are scrolling through dozens of job descriptions at lightning speed. On average, a job seeker spends 11 hours a week looking for a new job: reading career sites, clicking on open positions, and evaluating job descriptions. Formulaic job descriptions cause companies to miss out on top talent. Job descriptions aren’t generating excitement about the open roles.

Culture, EVP and Employer Brand: Explaining It Like a Two-Year Old

exaqueo

A brand-name F500 company, they needed to embark on an employer brand journey but they weren't sure their leaders and peers truly understood what employer brand actually meant. They were throwing around suggestions like "we need to refine our culture" and what we really need is an "employer value proposition." The term employer brand hadn't been around long and there was little academic research happening in the space.

Guest Blog – How Your Recruiting Strategy Influences Employer Branding

Ideal

Is it really possible for your recruiting strategy to impact your brand? Employer branding is a vital piece of the hiring puzzle when it comes to organically attracting talent. Targeted recruiting tactics can tap into pools of talent that best align with an organization’s culture and values. Your employer branding can make or break your ability to pick up the right people. What are your application and interview questions like?

6 Things To Include in an Employer Branding Video

Rezoomo

Today, many job seekers want more than a position that will simply pay their bills. They don’t want just any job – 89% of Millennials would prefer to choose when and where they work rather than being placed in a 9-to-5 position. Forbes) They want a job that they love doing, a job that provides opportunities for growth and a company culture that fits who they are. What does this mean for companies hiring today’s job seekers?

Employer Branding Strategies Conference 2018: Most Valuable Tweets

Ongig

The Employer Branding Strategies Conference (Ebrandcon) just wrapped up its 2018 session. Ebrandcon took a deep dive into employer branding including: Using technology to drive employer brand. Content strategy for your employer brand. Strategies for refreshing your employer brand. Measuring employer brand (metrics, KPIs). Leveraging employees in employer brand strategy.

All You Need To Know About A Terrible Employer Brand Through Memes

Spark Hire

In a lot of ways, a company’s employer brand is like a meme. There are countless things that contribute to your employer brand. Everything from the wording in your job descriptions to your social media presence affects what talent thinks about your company as a place to work. For example, a 2015 report by LinkedIn found that 83 percent of job seekers would change their mind about a company after a terrible interview experience.

3 Huge Mistakes In Advertising Your Job

Valuehire

You can’t simply expect to sit back and have job seekers flock to your company whenever you post a job. It’s your job to take the lead by presenting your opportunity as the most attractive place to work. Posting a 3-page job description with a core competency list.

Get Your (Arti)facts Right — Eight Examples of Developer-Driven Employer Branding Content

Stack Overflow

Big demand—“knowledge of software development principles” appeared in more than 580,000 job descriptions this year. We’ve got you covered—here’s a look at eight great examples of developer-driven employer branding content and public artifacts from tech influencers. One of the best ways to deliver effective employer branding? The most important factor for developers during their job search? Culturally Relevant. Developers are in demand.

A NEW PERSPECTIVE FROM THE EMPLOYER BRANDING STRATEGIES CONFERENCE #EBRANDCON

exaqueo

When I landed in San Diego for the Employer Branding Strategies Conference , I wasn’t sure what I was going to walk into. So, whether you’re considering attending #EBrandCon 2019 or researching employer branding conferences in general, I hope you find my perspective on the event beneficial and insightful. COMMUNITY OVER COMPETITION Employer branding is a new industry, and yet it’s not. We just didn’t always call it employer branding.

Improving Employer Branding Online

Recruiting Blogs

The concept of employer branding has nowadays become an important trend for companies to attract best talent and also retain their employees via the organisation’s reputation and its value proposition. Getting the right message : a proper job description clearly stating your organisation’s mission, vision, and values is the first step to take into account.

How This Fast-Growing Company Built an Employer Brand That Attracts the Right Candidates

Linkedin Talent Blog

Right now, we employ over 2,600 employees across the U.S. Here are the steps we took to build our employer brand , which you too can use as a framework to build your own: 1. Our sense of humor is a cornerstone of our employer brand and a core piece of our identity.