Rally Recruitment Marketing

FEBRUARY 27, 2020

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships. Embrace the unknown.

Employer Branding 170

Employer Branding Recruitment Marketing Social Media Enterprise 170

Rally Recruitment Marketing

JUNE 3, 2020

So this summer could be an ideal time to redirect that energy on Recruitment Marketing projects that benefit your longer term talent acquisition strategy. That number is great considering that employer branding hasn’t been around all that long! of dollars in Recruitment Marketing and recruitment advertising.

Recruitment Marketing 221

Recruitment Marketing Social Media Employer Branding Talent Acquisition 221

Rally Recruitment Marketing

FEBRUARY 7, 2019

Okay, quick pop quiz for you: What is the most important skill that a successful Recruitment Marketer needs to have? Social media and media buying savvy. Recruitment Marketing is a strange (and wonderful) beast that requires a whole slew of skills – and all of the above are perhaps equally important.

Employer Branding 235

Employer Branding Social Media Recruitment Marketing Job Descriptions 235

Rally Recruitment Marketing

JANUARY 24, 2019

If you’re reading this, you likely know that Recruitment Marketing is an exciting space to work in for a number of reasons: Recruitment Marketing is still relatively new for most organizations, which means that many functions, programs and strategies are being built from the ground up. It’s fun to get in at that stage!

Recruitment Marketing 249

Recruitment Marketing Social Media Employer Branding Tools 249

Rally Recruitment Marketing

MAY 28, 2020

That’s why it’s important for us to stay informed on the latest industry data and recruiting trends so that we can stay ahead and communicate with candidates in an engaging and appropriate way. To help you make the most of these insights, we’ve gone through the report and identified 10 key Recruitment Marketing takeaways.

Report 391

Report Recruitment Marketing Candidate Experience CRM 391

Rally Recruitment Marketing

APRIL 22, 2020

I’ll also share what we’ve seen Talent Acquisition teams focus on most when it comes to responding to the crisis from a Recruitment Marketing and employer brand perspective. How employers are responding to COVID-19 from a Recruitment Marketing standpoint. How COVID-19 has impacted hiring.

Survey 360

Survey Hiring Talent Acquisition Employer Branding 360

Rally Recruitment Marketing

JUNE 25, 2020

Many employers have made public statements and pledged their support for the Black Lives Matter movement and against racial injustice. As HR, talent acquisition and Recruitment Marketing professionals, we’re in a unique position to influence this change because we represent the needs and voices of employees and candidates.

Diversity 419

Diversity Recruitment Marketing Employer Branding Education 419

Workable

APRIL 20, 2018

Recruitment marketing is how your company tells its culture story through content and messaging to reach top talent. It can include blogs, video messages, social media, images—any public-facing content that builds your brand among candidates. The same is true for recruitment marketing. HubSpot Life.

Recruitment Marketing 123

Recruitment Marketing Strategy Social Media Employer Branding 123

Indeed

FEBRUARY 5, 2019

Suddenly, there were job boards and search engines, social media and career sites, ratings sites, not to mention online ads. Today, employers looking to hire are faced with lots of candidates and lots of ways to reach them. James Ellis , Podcaster and Lead Employer Brand Consultant, Proactive Talent.

Recruitment Marketing 111

Recruitment Marketing Employer Branding Wireless Facebook 111

Rally Recruitment Marketing

DECEMBER 6, 2019

Shavonne Thomas, North America Employer Brand & Recruitment Marketing Partner at AstraZeneca, shared her approach to crafting communications that tap into candidate emotions during this critical stage. Typically, as recruitment marketers, we have small teams and limited resources.

Candidate Experience 354

Candidate Experience Conference Video Recruitment Marketing 354

Workable

APRIL 20, 2018

Recruitment marketing is how your company tells its culture story through content and messaging to reach top talent. It can include blogs, video messages, social media, images—any public-facing content that builds your brand among candidates. The same is true for recruitment marketing. HubSpot Life.

Recruitment Marketing 48

Recruitment Marketing Strategy Social Media Employer Branding 48

Beamery

APRIL 6, 2016

In this case, instead of reading reviews on Amazon, applicants are turning to social media and to websites like Glassdoor to get the real scoop on companies. Companies can relay their culture and values through blogging, webinars, and social media to name just a few. Is employer branding important?

Employer Branding 48

Employer Branding Social Media Media Culture 48

CareerArc

DECEMBER 1, 2022

And so, as the year comes to a close, we decided to ask leaders in the space what the top trends they saw defining the recruiting space in 2022 were. Businesses leveraging their team members for recruiting. Increasing emphasis on employer branding. Embracing non-traditional recruiting methods.

Recruiting Trends 52

Recruiting Trends Trends Social Media Employer Branding 52

Beamery

APRIL 15, 2015

In this case, instead of reading reviews on Amazon, applicants are turning to social media and to websites like Glassdoor to get the real scoop on companies. Companies can relay their culture and values through blogging, webinars, and social media to name just a few. Is employer branding important?

Employer Branding 48

Employer Branding Social Media Media Culture 48

Recruiting Daily

AUGUST 9, 2023

Recruiting has undergone some massive shifts in recent years, and transactional or post-and-pray approaches simply no longer work, especially in a job market where skills shortages are the norm and there are far more open roles than candidates. The key is to show rather than tell what your EVP is.

Strategy 70

Strategy CRM Employer Branding Recruitment Marketing 70

Hundred5

JANUARY 4, 2023

#1 – Work on Your Employer Brand. Employer branding is perhaps the most important element in attracting, hiring, and retaining great talent. In fact, 72% of recruitment leaders agree that it has a significant impact on hiring success. Learn more about the difference between employer branding and EVP.

Strategy 98

Strategy Job Boards Employer Branding Talent Acquisition 98

4 Corner Resources Staffing Blog

FEBRUARY 16, 2022

Considering that the current job market is talent-driven, inbound recruitment offers a long-term recruiting and hiring strategy designed to build your employer brand and consistently grow your talent base. What is Inbound Recruitment? Outstanding employer branding helps attract and retain noteworthy talent.

SEO 104

SEO Employer Branding Social Media Real Estate 104

Recruiting Blogs

JUNE 10, 2017

Employer branding has grown in significance due to changes in job seeker behavior, and increased competition in the war for talent. That means they are going to your careers page, checking out your social media, posts on review sites, jobs descriptions, etc. Employer brand defined.

Employer Branding 28

Employer Branding Social Media Talent Acquisition Retention 28

Recruiting Daily

APRIL 13, 2016

Our Brand Is Crisis. I know I’m something of an anomaly in that my career has straddled both recruiting and public relations, as my first three jobs in social media all reported into the PR and/or corporate communications department, even though I focused exclusively on the employment and job search industries.

Employer Branding 40

Employer Branding SEO Course Culture 40

CuteHR

SEPTEMBER 10, 2021

Yes, marketing may be genuine, sincere, and motivated by noble principles. What is HR Marketing? The goal of HR marketing is to establish a good and robust candidate experience. This is accomplished by using target group-specific material (employer branding content) in conjunction with a recruiting HR marketing plan.

Social Media 76

Social Media Compensation Media Groups 76

BroadBean Technology

JUNE 28, 2017

So whether you’re a direct recruiter or an agency recruiter, what are the practical marketing actions you can take today to improve your success? It sounds obvious, but there are also a lot of marketing teams who fail to do this exercise properly. Segment your audience. Segment your potential candidate audience.

Social Media 58

Social Media Employer Branding Exercises Energy 58

Hundred5

DECEMBER 20, 2023

the learning curve of new hires) Recruitment costs (HR salaries, premium job boards, social media ads, etc.) Managerial time spent on recruitment, interviewing, and training HR software (ATS, skills assessment tools, onboarding apps, people management platforms, etc.). The above calculation is far from perfect.

Hiring 98

Hiring Talent Acquisition Onboarding Assessment 98

Workable

MAY 3, 2019

Read all about them, check out the relevant resources in our library – all linked to in this guide – and know that we can help you make the most of each step so you can recruit top talent with greater ease. Recruitment Marketing – find and attract better candidates. Recruitment Marketing. Table of Contents.

Social Media 97

Social Media Reference Assessment Workable 97

Recruiting Blogs

MAY 1, 2021

As a result, Ryan formulated an exercise made up of five areas to help HR and TA teams trim the fat in their budget to get tools that will enhance their operations. . Recruitment Marketing. What about recruitment marketing? Over the last year, most of Ryan’s clients have been focusing on recruitment marketing.

Interviews 36

Interviews Talent Acquisition Recruitment Marketing Advertising 36

Recruiting Daily

OCTOBER 23, 2014

Just before “bummed” turned into downright depressed, it hit me: that’s exactly how we want prospects and candidates to feel when they look at our employer branding and recruitment marketing content. Repeat this exercise across your job families and look for the commonalities to define your org’s pillars.

Linkedin 80

Linkedin Conference Real Estate Twitter 80

Jibe

NOVEMBER 30, 2016

That all still happens today, although social media as well as employer review sites have dramatically expanded the dynamic and size of our inner circles. A candidate persona is a concept taken from other areas of business like sales, marketing, and engineering. Here’s more info on the top of the recruiting funnel.

Candidate Experience 28

Candidate Experience Course Employer Branding Reference 28

Recruiting Blogs

AUGUST 15, 2017

Your employee value proposition (EVP for short) is a key part of building your overall employer brand and helping attract talent to your organization. You’ll probably also check out some online reviews, see what the company’s product pages offer in terms of information, and maybe check out social media as well.

Social Media 31

Social Media Employer Branding Engineering Media 31

Jibe

DECEMBER 1, 2016

This is a guest post from Hannah Fleishman, Recruitment Marketing Manager at HubSpot. The secret’s out: recruiting and marketing are tying the knot. In a recent survey from LinkedIn , employer brand was the number one thing companies said they would invest more in if their recruiting budget was unlimited in 2017.

Employer Branding 28

Employer Branding How To eBook Twitter 28

Hire Vue

DECEMBER 12, 2019

And Tracey is the President at Parsons Strategic Consulting, a consultancy at the intersection of employer brand, recruitment marketing and systems to create delight for talent and brands. She’s also been a contributing writer at SmashFly, her own blog, Work it Daily, and Social Media Explorer.

How To 89

How To Data Tools Ascentis 89

marenated

OCTOBER 23, 2017

Instead of sticking them in a cubicle, try offering Bluetooth headsets so they can wander, or offer exercise ball chairs so they can move during their 8-hour shifts. The ability to surf social media while working. While you may need your employees to stay off social, for many companies, it’s more of an ego trip.

Benefits 74

Benefits Education Compensation Onboarding 74

Recruiting Daily

SEPTEMBER 15, 2015

I know that a sound body is key to having a sound mind and spirit, that you can only get your head right if you have eat and exercise right, too. Thanks to social, Kirsten now has a clear business case to present, with a digital trail leading directly from her presence at these events into actual recruiting results – and new hires.

Conference 40

Conference System Social Media Education 40

Avature

NOVEMBER 2, 2018

However, by reducing Source of Influence to a simple media tracking exercise, the concept becomes flawed – it’s challenging to measure the source of influence due to two main reasons. Most companies use at least a few of the following channels to find and attract talent: Recruitment Marketing campaigns (e.g.

Sourcing 72

Sourcing CRM Social Media Job Boards 72