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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Look for touchpoints that may be negatively impacting conversion and employer brand perception.

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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4 Tips for Niche Talent Acquisition | ClearCompany

ClearCompany Recruiting

A great candidate experience for a strong employer brand and a strong start for new hires. Remove the borders on your job posts and instantly expand your options. Employee referrals are an extremely reliable source of candidates — referred candidates stay an average of 70% longer. Tip #2: Ask for referrals.

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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Together with Jessie Summerfield, Recruitment Marketing Specialist at Advocate Aurora Health , we presented how to track, measure and report on what’s working in Recruitment Marketing and employer branding through data. Talent network, job alerts, events: sign-ups (opt-in). Job board company profiles: views and impressions.

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5 Data Points that Prove Recruitment Marketing is Growing

Rally Recruitment Marketing

Advertising: Recruitment advertising, job boards and events. Services: Recruitment Marketing/employer branding agencies, contractors and professional services. This means more expensive job advertising, more hiring campaigns and events, the need for a greater amount of employer brand content and other cost inflators. .

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9 Winning Employer Brand Marketing Strategies

Ongig

Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. Job Boards. Company Job Pages. Employer Review Sites. This is who candidates and job seekers want to hear from.

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Your Employer Brand: Is Employee Referrals a “Litmus Test”?

SmartRecruiters

How do you measure the power of your employer brand? As it turns out, you can evaluate your employer brand by taking a close look at how your employee referral program is performing. There is no better employer branding channel than employee stories, word of mouth and reviews. Absolutely!